WEBVTT

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What's going on everyone?

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Today I wanted to go over something that comes up all the time on our calls, and I wanted to give you some value bombs

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So how do elegantly respond to how much is your program, right?

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So you got a lead or you got a qualifier customer or some kind of referral that's that's interested

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They've raised their hand, but you get on the phone with them. You're talking a little bit and they're like, okay

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Okay, okay, so how much how much is the program, right? And so how you elegantly respond to this question, right?

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It's a good that's a good question

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And how do you do it without it sounding like wall? I can't tell you the price or the phone because then it just sounds really

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I don't know just doesn't sound as sexy as it probably can sound

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So how do you answer this? So this guy he's looking angry on the way he's going in the phone seems a little bit aggressive

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But he says how much is the program? First thing you have to do is get everything you say like that's a great question

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I'm glad you asked right? I might have to add that to it

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I'm glad you asked

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No, they feel like they didn't catch you off guard. They're like oh, they're glad I asked right little things, right?

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And then you say honestly, I can't say a person because we haven't gotten given you a needs assessment yet or I haven't I

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We actually haven't seen you in person yet

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Another way of saying it it'd be kind of like asking a mechanic for a quote on your car before we've taken to the shop

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We just don't know until we see it right

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It's a great way to smoothly overcome that question it gives them a piphany bridge for

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So they understand it and so most people are like oh, it's like a mechanic shop

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So I don't know until I go in and most people are like they get that so that'll that'll that'll deal with the question in the E5% of the time

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The other way and if they say this isn't especially

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Annoying customer like what can you give me a range now most of times these people are gonna suck anyways

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But you're like you can't honestly I can't I just don't know

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It'd be unfair to you to give you a price

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You know in fact if you've ever if you've were do a call fitness center and they give you a price on the phone

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Run the other way because it means that they haven't gotten any idea what you're trying to do

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We're trying to go where you're at and they're just giving you an arbitrary number

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So it's unfair to you and like we just don't do it that way. We have to see where you know

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We have to have you come in we have to see where you're at and we're trying to go and then we can we can give you exactly what you need

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Right, so it's a really elegant way to overcome this

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It works super super well and then obviously you hate we're here till eight o'clock at night

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What time works best for you to stop by you off at six so I can be there six thirty awesome. See how it's nice and happy now big smile

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And then you're like great give us all your money. It's like sure thing. Can I wire to you right now?

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Get it doesn't say that but just use this little epiphany bridge works awesome and

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We'll have to get you get people in the door without them being offended and what if you've noticed if you're if you're if you're feeling

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Advanced today

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What we did we're here is we actually aligned ourselves ethically

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With not telling them with the prices so when you say if you ever do call it in this facility and they tell you the price

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We're running run on the other way. So it's like not only

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Should should like are we not gonna say the price but you should never get the price over the phone from anyone and now we're like in the

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Ethical like ethical good area and they're asking us to do something. It's ethically wrong

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See it's like really slight, but it's really really significant in terms of

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The perception of the customer for you. So now they're like wow. They're actually trying to take care of me

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by not telling me the price of the phone

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Yeah, so use that it works awesome and

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Folks some more

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You