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There's no way to strike out.

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You just have to wait and wait and wait

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until you get the perfect pitch,

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that fat pitch that's in your sweet spot,

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and then you step up and you knock it out of the park.

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And if you look at the people

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who are the wealthiest in the world,

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invariably, the vast majority made their money

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with one vehicle.

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The wealthiest people in the world see business as a game.

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This podcast, the game is my attempt

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to documenting the lessons I've learned

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on my way to building acquisition.com

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into a billion dollar portfolio.

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My hope is that you use the lessons to grow your business

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and maybe someday soon partner with us

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to get to a hundred million dollars in beyond.

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I hope you share and enjoy.

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I want to tell you a story that was really impactful

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for me earlier on in my life and my business career.

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And it was when Leyla and I went to the Pirate 2

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of Mastermind Now, if you've ever listened

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to my podcast or you've been on this channel,

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I've talked about this before,

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but it was one of the most impactful experiences

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in my life and it was because I had multiple mentors

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who made more than me speak belief into me

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and also made sure that I capitalized on the fat pitch.

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And so I'll tell you how this went.

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So I was, Leyla and I just got married.

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This was 2017 May.

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We had just gone from, you know,

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me almost losing everything to this business

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that we had just shifted from a done for you flying out

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doing gym turn rounds to a consulting service,

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teaching other people how to do our model.

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And we were doing, we were like in our second month

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and doing 350,000 a month.

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It was insane.

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And it was just Leyla, me and an assistant

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over the selling over the kitchen table.

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It was absolutely bananas.

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I didn't even know, we made more money

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than I knew what to even do with.

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It was, it was crazy.

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You know what I mean?

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We were living on $1,200 a month

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and taking home $340 of 350,000 a month.

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It was crazy.

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It's funny ways.

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I got invited to an eight-figure mastermind

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and clearly if you're doing the math there,

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I'm not making eight figures.

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And I felt like really out of place.

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I was like, are you sure you want me to come?

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And he was like, yeah, dude, you're gonna,

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like he's like, you're in a blow past eight figures.

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And I was like, really?

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And so first person that spoke into me was Russell,

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which is why I'm always grateful for that.

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And so he saw something in me

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that I couldn't see for myself, which is why

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I think it's so valuable to pay for mentorships

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and pay for people who are ahead of you

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to give you perspective that you lack.

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Because a lot of times it's beliefs,

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the things that you don't see that kill you, right?

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And that prevent you from succeeding.

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And so anyways, we get to this event,

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super nervous to speak,

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because all these guys are like Titan

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and they're all doing 10 million, 20 million, 30 million.

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And I think Russell at the time,

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I think they were doing 35 to show you how long ago

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it was because now I think they're doing 150.

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And I got up there, it was finally my turn.

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And I, you know, I wrote on the board

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and I told how our whole process worked

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and how much money our gyms were making on average.

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And Jason Fladlian, actually, I'll start with Alex Sharfens says,

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so Alex Sharfens was in the room

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and he's like, you have a $100 million business right now.

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And you don't even know it.

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And I remember feeling like the air was sucked out of the room

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because I felt all of a sudden,

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I was like really proud of what I had accomplished,

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but all these guys made so much more money than me

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that they were like, dude, you need to step on the gas.

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And I was like, what?

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And they're like, you've got a huge thing in front of you

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if you need to take advantage of this.

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And at the time, I was saying how I was like,

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okay, we're making 350 a month

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and I'm gonna start a supplement company

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and they were like, why would you wanna start a supplement company?

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Just double your ad spend

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because you're not spending anything on ads right now.

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And I was like, okay, I guess I'll do that

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because I listened to these guys

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because I made more money than me and I was like, all right.

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And so that was my end all.

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So rather than starting another business,

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I just kept doing the thing that I was doing

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which ended up being an amazing piece of advice for them

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to give me and I probably would have sabotaged myself.

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I had not paid for that.

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So it's like, if you ever have the opportunity

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to spend more than you're probably comfortable with

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to be surrounded by people who make a lot more money

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than you, you will almost always disproportionately.

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And every time in my life,

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I have always disproportionately moved up faster

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when I can surround myself and figure out

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I want them to speak into me and tell me what I cannot see.

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Right, I'm like, tell me what I'm missing.

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What am I not seeing that you can see?

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Right, because through whatever your business is, right?

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Or whatever your skillset is, I'm sure that there's,

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if someone who's doing something that you are very good at,

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you can immediately see what's going on.

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It doesn't take you, it takes you two seconds, right?

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You're like, oh, this is what's wrong, this is what's wrong.

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When I look at a business, now I can be like,

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oh, this is the issue, right?

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It's immediate.

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But when you don't have the context,

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you just run your head in the wall wondering

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what's going on, right?

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So anyways, after the, my little presentation was over,

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Jason Fladley came up to me and he had done

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$100 million on webinars and I was like, man,

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this guy's super smart and he was, you know,

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he was really aggressive and bright and I was like, man,

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we gotta figure something out.

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Or I don't wanna say anything stupid.

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And so anyways, he comes up to me and he said,

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you need to 10x overnight.

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And I was like, what?

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He said, what you're saying is true

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and you're making Jim's this much money.

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He's like, someone bigger than you

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who already has all your customer base

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is going to take everything you have and distribute it.

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I was like, why?

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He's like, they're gonna take everything you have

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and just destroy you before you even have a chance.

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And I just felt even worse after this, right?

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I feel this pit in my stomach and then he leaned into me

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and he said, when it gets easy is when you go hard.

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And I remember how much I was shaken by that

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and Leila was right next to me and I was like,

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when it gets easy is when I go hard.

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When it gets easy is when you go hard.

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I was like, oh.

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And the biggest gift I got from those guys there

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was that this was my fat pitch.

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Real quick guys, if you can think about

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how you found this podcast,

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somebody probably tweeted it, told you about it,

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shared it on Instagram or something like that.

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The only way this grows is through word of mouth.

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And so I don't run ads, I don't do sponsorships,

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I don't sell anything.

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My only ask is that you continue to pay it forward,

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do you ever show to you or however you found out

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about this podcast that you do the exact same thing.

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So if it was a review, if it was a post, if you do that,

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it would mean the world to me and you'll throw

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some good karma out there for another entrepreneur.

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Right?

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There are only a handful of opportunities

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that present themselves in the course of,

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you know, entrepreneurs career where you have the opportunity,

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you have the skill and like basically the stars align, right?

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Now, that being said, you have to develop the skills

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so that when the opportunity presents itself,

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you can knock it out of the park and step up to the plate.

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But when I listen to Warren Buffett

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and he talks about investments, right?

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They choose very sparingly what things they're going to invest in,

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but when they do, they back, they load the truck up,

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they go all in, you know, you find your sphere of confidence

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and you just get pitches all day long, right?

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Just like a baseball analogy, you get pitched over and over,

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but you have no strikeouts, right?

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There's no way to strike out.

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You just have to wait and wait and wait

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until you get the perfect pitch,

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that fat pitch that's in your sweet spot

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and then you step up and you knock it out of the park.

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And if you look at the people who are the wealthiest in the world,

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invariably, the vast majority made their money

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with one vehicle, they made all of their wealth,

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or the vast majority of their wealth with one vehicle,

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and then after they made their wealth,

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then they diversified, right?

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And so this is one of the big issues

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that I feel like I see in the internet culture

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and the Instagram culture is they're like,

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you gotta have like billionaires have seven,

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you know, revenue streams.

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Yes, but they didn't have that to get there, right?

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Now I have lots of revenue streams,

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but I didn't have that building this, right?

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And so the idea is it looks much more like an umbrella.

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You've got one straight path all the way up on one vehicle

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where you're all in invested,

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which is your business most of the time,

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or your career, and then it balloons out.

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Then it umbrellas out and then you sprinkle those investments

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and other things because you're overly leveraged

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in one business.

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But every single one of the most of the guys

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that you see all of them came from one thing

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that made their money,

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and then they sprinkled it out on top of the other vehicles.

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And so if you listen to Gary Vee even,

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he talked about one of his biggest regrets

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was how when Google ads were really cheap

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that he should have spent more for one library.

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And all of these things kind of collided

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at the same time in my life where I had, you know,

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I'm listening to Gary, he was saying,

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you know, I wish I had spent more, right?

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And I had Jason saying, hey, when it gets easy,

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when you need to go hard,

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all these guys are gonna take all your stuff.

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And then you know, Sharfin's saying,

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hey, you've got a hundred million dollar company

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and you don't even know it.

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And then, you know, Russell's like,

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you're gonna blow past day figures

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and all of this stuff was spoken into me when I was just a kid.

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Like, you gotta understand, like, I didn't know anything.

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Like I knew nothing.

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We're doing three hundred thousand a month

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and I was like, holy crap.

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Like, what is going on?

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Is this legal?

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I don't wanna mess it up.

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Like, it's just like holy, and so,

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but because of their encouragement,

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rather than a distract myself

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and start another business, right?

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All we did is we, I followed what they said.

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I five X, my husband.

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And then it just took off like a frickin' rocket.

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You know what I mean?

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We went from, you know, 350 to 1.5 million

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in the next like five months as in per month.

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And so it was just bloggers.

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And I just listened to what they had said.

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And so my takeaway from this

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and me sharing the story is that,

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I don't know what pitches you have in front of you.

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There are only a certain amount of times

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where we're gonna get that fat pitch.

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And I think my, the point of this is that

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if it is easy for you right now,

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this is the time to step up.

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I was talking to some entrepreneurs

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that were younger and not that long ago.

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And they went from, you know, next to nothing.

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I think, no, next to nothing.

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I think they were doing,

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that sounds horrible what I'm about to say.

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So they were doing like one or two million dollars a year.

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I didn't mean it like that.

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But their last month, they made like 20 or 30 thousand dollars

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in their last month of the year.

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And then the next month they,

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they'd hit this offer out of the frickin' park.

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And they did three million and they did five million

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the next month in revenue.

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I mean, that's insanity.

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I mean, I've never heard of anything growing that fast.

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Without like a JV, you know,

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like some sort of joint venture thing.

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Like never in my life I've heard something grow that fast.

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And they were like, yeah, you know,

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we're trying to like enjoy the fruits of our labor

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and not spend a ton of time on the business.

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And I want it and I got to have the opportunity

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to be the older person in the situation

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because I could see in them what I imagine people selling me,

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which is like, you've got a hot one right now.

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Like you need to ride it hard.

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Like when, strike when the iron is hot, right?

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When the fat pitch comes, you step up

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and you put everything you've got into it.

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And so like this is not the time to try

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and figure out work life balance

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because you're gonna have this finite window

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where you're gonna make disproportionate amounts of money.

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Where you're gonna make your generational wealth

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in this short gap.

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And we just have to hope that when that opportunity

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presents itself, we take full advantage, right?

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If you're going to California and during the gold rush

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in 1849 and you start panning for gold

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and you start getting gold, that's not the time to say,

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you know what, I've made it, I'm gonna stay at home,

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I'm only gonna pan for gold an hour or two a day.

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Of course not, right?

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Because you'd be like, I got a pen,

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I got to take as time to say as much gold

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out of this river as humanly possible.

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It seems obvious to us from the outside,

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but when you're in it, you have all these other things

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that are going on in your mind, right?

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And the thing is, is that opportunity like many are finite, right?

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There's a defined period of time where you're gonna be able

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to ride that wave and be early on it and crush it.

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And so most people were very wealthy,

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had one big pitch that they swung hard on.

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And then after they've made it,

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then they sprinkle their other investments.

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Just don't try and reverse engineer the wrong sequence.
