WEBVTT

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One of the big things with identity

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is the labels that we say about ourselves.

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I am X, I am impatient, I am angry, I am whatever.

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And people in your past have the identity

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that they know you as.

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And then they will speak,

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and they will beat that label into you

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because you're not matching their pattern.

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Why have you changed?

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You are X, you are Y,

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and you're trying to not be that

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because you're doing something different

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than changing, you're growing.

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Welcome to the game where we talk about how to sell more stuff

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to more people in more ways

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and build businesses worth owning.

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I'm trying to build a billion dollar thing

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with acquisition.com.

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I always wish Bayzo's musk and Buffett

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had documented their journey.

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So I'm doing it for the rest of us.

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Please share and enjoy.

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I have shed friends basically every season of my life.

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And so I think about my life in three to five year seasons.

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And so the seasons of my life have gone from first,

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I was a high school womanizer for the most part,

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like externally.

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And then I was also really deeply angry

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for my teenage into 19ish, 15 to 19.

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That was that three to five year season.

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And then I had my come to Jesus

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where my dad was like, hey, you suck as human.

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You have a terrible reputation.

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Maybe you should stop being who you are,

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which I took to heart.

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And I cleaned up my act.

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I stopped drinking nearly as much as I was.

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I stopped being the womanizer that I was at the time.

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I started going to school and studying 12 hours a day.

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And then I became president of fraternity

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and started moving up in status in that way.

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And that was my college season, right?

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That's the lesson that I learned in that season.

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And I had college friends.

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And then when I left college,

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and I had high school friends that when I left high school,

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I basically stopped being in contact with them.

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And then when I left college,

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I pretty much stopped being in contact with anyone

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that I went to college with.

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Real talk, people were like, how'd you do that?

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Here's the telltale sign for me about affinity, right?

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The amount you like or love someone

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is directly proportional to what you're willing to give up

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to maintain the relationship.

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And so it is the easiest and best decision

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that I know to explain love.

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And so, for example, if there's a piece of shit car, right?

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You work on it all the time.

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You might say, that guy must really love it

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because of how much time he puts into that thing, right?

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This guy must really love his country

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because he's willing to give his life for it.

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What are you willing to give in exchange, right?

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To maintain the relationship, right?

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And so, oftentimes, we say these things,

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like, I really love my parents so much,

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but I'm not willing to drive an hour to see that.

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Do you love them that much?

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I know it's socially acceptable,

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or not acceptable to say that you don't love your parents,

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but if you define how much you love them

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because love isn't binary, it's not yes or no,

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it's how much do you love them.

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If you're not willing to give up basically anything

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to maintain their relationship, then how much do you love them?

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Kind of interesting, right?

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Now they may be willing to give their lives for you

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because they love you more than you love them.

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And that's biological, it's okay, it's biology.

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But I'm just saying, when you think with this construct,

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I think it's been a very helpful filter for me to say,

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not do I love my friends, but which friends do I love the most?

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Which friends am I willing to sacrifice the most

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to keep the relationship, right?

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And I'm a big believer in utility,

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which is there is an exchange in every relationship.

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You get something and they get something back.

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Part of the strength of the relationship

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is how long you're willing to wait

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for the next time that relationship is reinforced.

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So if you have a long history of great reinforcements

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or positive experiences with a person,

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you're willing to wait a longer period of time

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if they're going through a breakup, they're having a hard time

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to keep the relationship going, right?

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But at some point, even if you've been friends

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with somebody for 10 years,

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if there's just not any positive reinforcement,

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you're willing to sacrifice less for the relationship.

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And so then you stop it.

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If you just meet somebody, you're willing this to delay

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when you get a positive reinforcement from that person

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is very low, it's very low.

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If you're not pretty quickly in the conversation,

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getting some positive reinforcement,

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getting some positive vibes, getting some value,

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then you'll just exit, right?

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And so the longer you're with somebody,

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the more you've had positive experiences with them,

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the longer you're willing to wait

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between positive experiences.

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And so that's why you're willing to go through a law

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with a friend who's going through a hard time

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because you have so many positives

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that you're waiting to get back to.

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But at some point, you do cut it off.

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Because how long are you willing to wait

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for this person to pull them up?

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Interesting.

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And so for me, as I was going through

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my entrepreneurial seasons, for the most part,

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because my goals shifted so dramatically

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between seasons, many of the people I had around me,

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A, weren't willing to pay the price

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that I was willing to pay for the things that I wanted,

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but also wanted me to give them more

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than I was willing to.

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And so I'll give you a story that will paint me

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in a bad light, and that's fine.

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So I've told a story about there was a teacher

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that I grew up with in high school,

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he's the one who stayed with me after school

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for a year, and worked out with me.

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Two or a day, and he taught me how to work out.

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And that obviously has been something that I was able to get.

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I got in shape, got more confidence.

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From there, I got a better at school.

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From there, that snowballed into me getting to fitness.

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From there, it was a huge catalyst snowball, right?

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And so somebody heard that story,

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and then found the teacher, and they linked us.

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And I didn't ask them to do that

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because I already had chosen not to maintain that relationship.

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And the reason was because as time went on,

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he was like, hey man, I'm not asking for a lot.

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I would love to just have like a two hour call

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with you every week.

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I was like a two hour call every week.

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I was like, I don't even talk to my mother that much.

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I don't talk to anyone that much.

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I talk to my wife, that's it.

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In that moment, I was like, I'm not willing to make that trade.

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Like this relationship, because to be fair,

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for me, the value of the relationship was in the past.

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You may be like, Alex, you're a horrible person,

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and that's possible, maybe I am.

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But to me, I was not willing to give two hours a week,

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a hundred hours a year for the rest of my life

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to pay a debt for somebody who worked out with me.

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And I can appreciate what it gave me,

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but to the same degree, I might have already just

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was gonna start working out anyways, right?

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And so we get into this weird indebtedness thing,

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and I just, I think you have one life.

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And a lot of times, we maintain these relationships

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because of social norms.

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And my only encouragement is that I have been willing

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to shirk or shed relationships faster than most.

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And that is because I believe that a lot of growth

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come through elimination.

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It comes through pruning the trade,

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because we only have so much juju,

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we only have so much time, we only have so much focus,

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so much energy that we can pour into things.

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And a lot of people don't,

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like people talk about like energy vampires.

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And it makes it, it paints it an ugly way,

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but it's really just, energy distractors.

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It's just, you have this much activity that can happen,

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and you want it to be directionally aligned.

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And if you're not walking,

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a hundred putting all your energy in one direction,

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it's scattered, and then you don't move this fast.

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And so for me, I wanted to always surround myself

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with the people who wanted the same things as me,

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and were ideally a little ahead of me.

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And so if all the friends that I had,

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I had achieved more than,

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then my relationship shifted,

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because I had nothing to gain from them.

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They had everything to gain from me.

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Now, you could make the argument that there's other things,

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I have one friend that I've been friends with

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in middle school, but the exchange that you have

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is different.

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I'm not trying to get value from business with him.

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When we hang out, it is purely an unplugged for me.

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And that is the value.

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Now, the amount that we hang out once a year,

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maybe, maybe a text you change every quarter.

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And so some people are like, well, that's not a friend.

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Well, it's because you're definition of friend

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and my definition of friend are different.

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For me, it's somebody that I've positive sense in board

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that I'm willing to keep that conversation going.

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That is what I'm willing to endure

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to maintain the relationship,

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which I don't do with many people.

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And so for me, that's worth it.

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My closest friend, I spend one hour a week with every week.

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My closest friend, like clockwork,

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is my highest party meeting with him

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because it is something that brings me joy.

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And we get lots of exchange with one other.

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He's the one who helps me write my books, Dr. Cashy.

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And so I get a lot from them.

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Now, if I didn't get anything from that,

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over time, I'd be willing, I would slow down

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the communication between us.

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I would make it every other week once a month, right?

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I'd start shortening the times.

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And then eventually, it would get faded out.

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And that's how a lot of these things are.

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Now, a lot of people are afraid of having that confrontation,

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right?

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And I would say big picture, most times you don't need to have it,

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because most people are interpersonally aware.

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And if you slow down your communication cadence

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with someone and how frequently you see them

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and when you accept invitations, it naturally fizzles, right?

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Just big picture.

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If you're like, how do I get out of it?

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That's how you get out of it.

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But if it gets to a point where it's someone's like so close

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that it would be obvious and a conversation needs to be had,

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I encourage you to just have it.

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And because you want to be a kind person,

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and the way you are kind is that you tell the truth, right?

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It's not by shirking it, it's by just saying straight up,

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because you may have a shot at getting them to realize

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that they're not on the path that they wanted to be on,

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because you were friends with them at some point.

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And so either your goals have changed or theirs have.

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And so if you make them aware of the fact

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that either your goals have changed

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or yours have it and theirs have,

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they might not even realize that it has,

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because they're playing a recreational dodge ball league,

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and they go to the Sunday with the boys

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and they drink their beers, and they're in the fantasy league,

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and they're doing the stuff.

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And I'm saying there's nothing wrong with that.

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But I don't want to be the 99.

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And so most people that I am friends with see me now

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and are like, he's a mania.

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I would never want to live that way.

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I even got accosted by a family member

259
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who was like, I would never want your life,

260
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and I was like, and I would never want yours.

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Real quick guys, you guys already know

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that I don't run any ads on this,

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and I don't sell anything.

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And so the only ask that I can ever have

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are you guys that you help me spread the words

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so we can have more entrepreneurs,

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make more money, feed their families,

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make better products, and have better experiences

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for their employees and customers.

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And the only way we do that is if you can rate

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and review and share this podcast.

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So the single thing that I have to do,

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is if you can just leave a review,

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let's take 10 seconds or one type of the thumb,

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it would be the absolute world to me,

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and more importantly, it may change the world to someone else.

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00:09:51.520 --> 00:09:54.800
And so being willing to take people out of my life,

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and I've been very direct about it,

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and to the point that we were talking about earlier,

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one of the reasons that I cut people out sooner than most

281
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is because I do not like the labels that they speak over me.

282
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And so one of the big things with identity

283
00:10:08.840 --> 00:10:10.680
is the labels that we say about ourselves,

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I am X, I am impatient, I am angry, I am whatever, right?

285
00:10:15.200 --> 00:10:17.520
I am poor, I don't like saying it, right?

286
00:10:17.520 --> 00:10:22.520
And people in your past have the identity that they know US,

287
00:10:22.800 --> 00:10:25.520
and then they will speak and they will beat that label

288
00:10:25.520 --> 00:10:27.960
into you because you're not matching their pattern.

289
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Why have you changed?

290
00:10:29.080 --> 00:10:32.600
You are X, you are Y, and you're trying to not be that

291
00:10:32.600 --> 00:10:34.880
because you're doing something different than changing,

292
00:10:34.880 --> 00:10:37.760
you're growing, but they see it as change.

293
00:10:37.760 --> 00:10:39.280
And that's why the best response in the world

294
00:10:39.280 --> 00:10:40.680
to someone who says, hey, you've changed,

295
00:10:40.680 --> 00:10:44.640
is to say, yeah, you have it, deep shit, right?

296
00:10:44.640 --> 00:10:45.640
It's a spiritual process,

297
00:10:45.640 --> 00:10:48.240
it's like an emotional process of going through this,

298
00:10:48.240 --> 00:10:50.880
but you have to choose the labels that you want over yourself,

299
00:10:50.880 --> 00:10:52.440
and you want to surround yourself with people

300
00:10:52.440 --> 00:10:56.480
who encourage the labels that you want to be, right?

301
00:10:56.480 --> 00:10:59.400
Because the identity shift, the character trait shift

302
00:10:59.400 --> 00:11:02.080
is not a binary, it's not, are you honest,

303
00:11:02.080 --> 00:11:05.200
are you angry, are you patient, whatever it is?

304
00:11:05.200 --> 00:11:08.840
It's how patient are you, how kind are you,

305
00:11:08.840 --> 00:11:11.080
how loyal are you, how honest are you?

306
00:11:11.080 --> 00:11:14.040
And so you want people who are voting in that voting machine

307
00:11:14.040 --> 00:11:17.040
on this side so that the balance starts to shift

308
00:11:17.040 --> 00:11:19.160
from patient to impatient, right?

309
00:11:19.160 --> 00:11:20.840
And people encourage you in the behaviors

310
00:11:20.840 --> 00:11:23.040
that you want to be like.

311
00:11:23.040 --> 00:11:24.640
But if someone only tells you the stories,

312
00:11:24.640 --> 00:11:26.920
when you got fucked up and why you did that stupid thing,

313
00:11:26.920 --> 00:11:29.480
they're encouraging and retelling in the story

314
00:11:29.480 --> 00:11:31.360
of who you used to be,

315
00:11:31.360 --> 00:11:33.200
and you want people around you

316
00:11:33.200 --> 00:11:36.600
who don't believe the lies you used to tell about yourself.

317
00:11:36.600 --> 00:11:41.600
And so for me, my close circle has always been very, very small.

318
00:11:41.960 --> 00:11:42.960
Not existent.

319
00:11:44.960 --> 00:11:48.440
But it's because I also feel like I grow really quickly

320
00:11:48.440 --> 00:11:50.120
because I don't hold on to things long.

321
00:11:50.120 --> 00:11:52.840
Like as the moment something doesn't provide me value,

322
00:11:52.840 --> 00:11:53.840
I shed it.

323
00:11:53.840 --> 00:11:55.640
And a lot of people probably disagree with that.

324
00:11:55.640 --> 00:11:58.240
And that's cool, like you disagree.

325
00:11:58.240 --> 00:12:00.760
But that is how I have lived my life.

326
00:12:00.760 --> 00:12:02.160
And it has served me well.

327
00:12:02.160 --> 00:12:04.400
And so I have been reinforced with that behavior

328
00:12:04.400 --> 00:12:05.640
and so I continue to do it.

329
00:12:07.080 --> 00:12:10.960
And so in each season, I basically make new friends,

330
00:12:10.960 --> 00:12:13.440
I join new communities, I meet new people,

331
00:12:13.440 --> 00:12:14.960
I learn everything I can.

332
00:12:14.960 --> 00:12:17.560
And as long as those people are going to the same place

333
00:12:17.560 --> 00:12:20.440
I'm going, we're right inside by side the whole way.

334
00:12:20.440 --> 00:12:21.280
And that's my hope.

335
00:12:21.280 --> 00:12:23.400
I hope is that the people that I meet now

336
00:12:23.400 --> 00:12:25.760
are trying to go all the way with me.

337
00:12:25.760 --> 00:12:28.000
And it's funny, I was talking to a very big,

338
00:12:28.000 --> 00:12:29.960
very, very big influencer.

339
00:12:29.960 --> 00:12:32.240
And I was telling him about what I wanted to do,

340
00:12:32.240 --> 00:12:33.480
how we're going to get to a billion,

341
00:12:33.480 --> 00:12:34.800
how we're going to get to 10 billion, et cetera.

342
00:12:34.800 --> 00:12:37.040
And he was like, no one thinks big.

343
00:12:37.040 --> 00:12:39.120
He's like, no one wants to do epic shit.

344
00:12:39.120 --> 00:12:40.800
And I was like, yeah, I feel you, man.

345
00:12:40.800 --> 00:12:43.600
And so the increment that your friends talk about

346
00:12:43.600 --> 00:12:45.600
and times and money, time and money

347
00:12:45.600 --> 00:12:47.920
are the increments that you will talk about, time and money in.

348
00:12:47.920 --> 00:12:49.720
If they're talking about making a thousand dollar investment,

349
00:12:49.720 --> 00:12:51.360
you're going to start thinking in thousand dollar investments.

350
00:12:51.360 --> 00:12:52.520
When if you want to be surrounded by people

351
00:12:52.520 --> 00:12:55.080
talking about million or a hundred million dollar investments,

352
00:12:55.080 --> 00:12:56.200
then you got to get in those circles.

353
00:12:56.200 --> 00:12:57.120
Now, how do you earn your way?

354
00:12:57.120 --> 00:12:59.680
Well, you get in when you're a little bit below

355
00:12:59.680 --> 00:13:01.160
and then you absorb everything you can

356
00:13:01.160 --> 00:13:04.040
and you execute, you execute, then you see who's going with you.

357
00:13:04.040 --> 00:13:05.720
And then once that rubber band starts to stretch

358
00:13:05.720 --> 00:13:08.000
where you're too high, you change out.

359
00:13:08.000 --> 00:13:09.800
A lot of people don't like that.

360
00:13:09.800 --> 00:13:10.760
But that's how I've lived my life.

361
00:13:10.760 --> 00:13:14.040
And so for me, I've wanted to live a rare life.

362
00:13:14.040 --> 00:13:17.040
And so I will have to be surrounded by rare people

363
00:13:17.040 --> 00:13:18.680
and rare people are by definition rare.

364
00:13:18.680 --> 00:13:19.840
They're not common.

365
00:13:19.840 --> 00:13:22.800
And so it makes sense that I would have to shift the people

366
00:13:22.800 --> 00:13:23.800
that surround me.

367
00:13:23.800 --> 00:13:26.920
And it's only the romantic story that we were told

368
00:13:26.920 --> 00:13:28.760
of friends for life, et cetera.

369
00:13:28.760 --> 00:13:30.880
But if you talk to 85 year olds,

370
00:13:30.880 --> 00:13:32.360
they will tell you the friends they've had

371
00:13:32.360 --> 00:13:34.080
throughout their lives with the majority of them

372
00:13:34.080 --> 00:13:35.600
being friends for convenience.

373
00:13:35.600 --> 00:13:37.760
They were next door neighbors, they were whatever.

374
00:13:37.760 --> 00:13:39.480
But with the interconnectivity we have now

375
00:13:39.480 --> 00:13:42.520
with the internet, we can find those rare friends more easily.

376
00:13:42.520 --> 00:13:45.000
But if you die with one good friend or two good friends,

377
00:13:45.000 --> 00:13:46.840
like you've had a really good life.

378
00:13:46.880 --> 00:13:49.400
So I think those people change.

379
00:13:49.400 --> 00:13:52.400
And for me, I don't regret the seasons

380
00:13:52.400 --> 00:13:53.800
that I've had with someone.

381
00:13:53.800 --> 00:13:55.400
But I just see them as seasons.

382
00:13:55.400 --> 00:13:57.080
So for the people who were like, well,

383
00:13:57.080 --> 00:13:59.720
your hometown home is always have your back, right?

384
00:13:59.720 --> 00:14:01.800
No, not necessarily.

385
00:14:01.800 --> 00:14:03.040
Give you a hundred examples of people

386
00:14:03.040 --> 00:14:04.920
who haven't had your back, you know what I mean?

387
00:14:04.920 --> 00:14:07.600
And it's cool that you guys have whatever that is.

388
00:14:07.600 --> 00:14:09.840
The question is, is that going to last forever?

389
00:14:09.840 --> 00:14:13.320
And how many challenges have come up to that, right?

390
00:14:13.320 --> 00:14:14.680
Because it's not, do they have your back?

391
00:14:14.680 --> 00:14:16.600
It's how much do they have your back?

392
00:14:16.600 --> 00:14:18.400
And will they have your back forever?

393
00:14:19.400 --> 00:14:21.040
They might have your back now.

394
00:14:21.040 --> 00:14:23.680
But when they have a wife and two kids and a job,

395
00:14:23.680 --> 00:14:26.800
ah, all of a sudden they're not willing to trade as much

396
00:14:26.800 --> 00:14:28.640
to maintain their relationship.

397
00:14:28.640 --> 00:14:30.520
So then that means they love you less.

398
00:14:30.520 --> 00:14:32.080
So maybe they won't do it forever.

399
00:14:32.080 --> 00:14:33.280
And so maybe you're just holding on to something

400
00:14:33.280 --> 00:14:35.720
that is fictitious as your mind that Disney sold you.

401
00:14:36.720 --> 00:14:37.840
That is very, very, very rare.

402
00:14:37.840 --> 00:14:40.560
Not saying it doesn't happen, I'm just saying it's very unlikely.

403
00:14:40.560 --> 00:14:42.960
And so I think they might have your back now

404
00:14:42.960 --> 00:14:44.280
in this circumstance.

405
00:14:44.280 --> 00:14:47.720
If it's like at a bar where the guy like shoves you

406
00:14:47.720 --> 00:14:51.640
and like my homies have my back, that's not saying much.

407
00:14:51.640 --> 00:14:53.760
Like there are strangers who will jump

408
00:14:53.760 --> 00:14:56.440
in to stop a fight to defend somebody.

409
00:14:56.440 --> 00:14:58.680
So is that really saying anything?

410
00:14:58.680 --> 00:14:59.680
I don't know, I don't think so.

411
00:14:59.680 --> 00:15:00.880
For me, that's not enough.

412
00:15:01.840 --> 00:15:05.840
So right now, you, your emozination, you're in it,

413
00:15:05.840 --> 00:15:08.080
you think long, you want to develop the skills,

414
00:15:08.080 --> 00:15:10.280
you want to build a company that's a great company

415
00:15:10.280 --> 00:15:12.040
that delivers great value to people,

416
00:15:12.040 --> 00:15:15.240
that's a good place to work, that encourages others.

417
00:15:15.240 --> 00:15:18.080
The steps of doing that is that you have to be willing

418
00:15:18.080 --> 00:15:20.760
to have hard conversations.

419
00:15:20.760 --> 00:15:22.480
I think Tim Ferriss said this is like the speed

420
00:15:22.480 --> 00:15:24.120
that you go through life is the speed

421
00:15:24.120 --> 00:15:25.360
with which you can have hard conversations

422
00:15:25.360 --> 00:15:27.200
or the number of hard conversations you can have.

423
00:15:27.200 --> 00:15:28.560
And I wholeheartedly agree.

424
00:15:28.560 --> 00:15:30.080
Which means either you fade out people

425
00:15:30.080 --> 00:15:31.480
or you have to confront the people

426
00:15:31.480 --> 00:15:32.400
and you just be honest.

427
00:15:32.400 --> 00:15:34.280
And the easiest way that I can tell you to be honest

428
00:15:34.280 --> 00:15:36.720
is you know when you talk about somebody behind their back,

429
00:15:36.720 --> 00:15:39.400
what you'd say, just say it to them.

430
00:15:40.360 --> 00:15:42.520
So yeah, Sandra's been like all over the place lately

431
00:15:42.520 --> 00:15:44.320
and she's like, I don't drink it a little bit too much

432
00:15:44.320 --> 00:15:46.600
and not sure if I want to associate that.

433
00:15:46.600 --> 00:15:48.840
Sandra, you've been all over the place lately,

434
00:15:48.840 --> 00:15:49.960
you've been drinking a little bit too much.

435
00:15:49.960 --> 00:15:52.040
I'm just not sure if I want to associate with that right now.

436
00:15:52.040 --> 00:15:53.520
So either you got to change or we got to,

437
00:15:53.520 --> 00:15:55.480
we got to separate our distance ourselves for a while

438
00:15:55.480 --> 00:15:57.040
while you're going through this.

439
00:15:57.040 --> 00:15:59.000
You just say to them, people just don't have the balls

440
00:15:59.000 --> 00:15:59.840
to do that, but if you do that,

441
00:15:59.840 --> 00:16:01.640
I promise you you either have better relationships

442
00:16:01.640 --> 00:16:03.880
or you'll be done with this Mickey Mouse bullshit

443
00:16:03.880 --> 00:16:05.600
of not even being in a real relationship

444
00:16:05.600 --> 00:16:07.400
and not wanting to confront reality.

445
00:16:07.440 --> 00:16:10.280
So just have the hard convo and be in or be out.

446
00:16:11.200 --> 00:16:13.320
And once you have the vacuum of friends

447
00:16:13.320 --> 00:16:15.160
because you'll probably have weeded people out,

448
00:16:15.160 --> 00:16:17.240
then the best thing to do is join communities, right?

449
00:16:17.240 --> 00:16:18.800
And then you'll make friends people in those communities

450
00:16:18.800 --> 00:16:20.240
who have the same goals as you.

451
00:16:20.240 --> 00:16:22.240
And then if you crush it

452
00:16:22.240 --> 00:16:23.760
because you understand that volume is the answer

453
00:16:23.760 --> 00:16:25.360
and time is the ingredient,

454
00:16:25.360 --> 00:16:28.960
then you're going to rise in that community

455
00:16:28.960 --> 00:16:29.880
and you'll gain more status

456
00:16:29.880 --> 00:16:31.160
and you'll start hanging out with people

457
00:16:31.160 --> 00:16:32.040
who are at the top of that community

458
00:16:32.040 --> 00:16:34.080
and then you can leap frog into other communities.

459
00:16:34.080 --> 00:16:36.320
It's just lunch tables on steroids.

460
00:16:36.400 --> 00:16:38.320
What it is, you sit with the people

461
00:16:38.320 --> 00:16:39.920
that are trying to do the same thing as you

462
00:16:39.920 --> 00:16:42.000
and then once they're only talking about football

463
00:16:42.000 --> 00:16:44.040
and you want to start talking about colleges,

464
00:16:44.040 --> 00:16:45.840
then you switch the tables talking about colleges.

465
00:16:45.840 --> 00:16:46.680
You have to figure out what you want

466
00:16:46.680 --> 00:16:47.600
because you need to lynch the rich

467
00:16:47.600 --> 00:16:48.520
to make all your decisions.

468
00:16:48.520 --> 00:16:51.640
So you can't say, I want to cut these friends

469
00:16:51.640 --> 00:16:54.040
because they aren't going to help me get where I'm going

470
00:16:54.040 --> 00:16:55.320
because you don't know where you're going.

471
00:16:55.320 --> 00:16:57.720
So there's that, an old Indian saying

472
00:16:57.720 --> 00:17:00.320
that if you don't know where you're going,

473
00:17:00.320 --> 00:17:01.760
any road will take you there.

474
00:17:01.760 --> 00:17:04.960
And so we also know that many times

475
00:17:05.080 --> 00:17:05.920
you don't know where you're going,

476
00:17:05.920 --> 00:17:07.720
it'll take you somewhere that you don't want to go.

477
00:17:07.720 --> 00:17:10.440
And so I think just getting really clear on what it is you want.

478
00:17:10.440 --> 00:17:12.520
Now the thing is is that that can change.

479
00:17:12.520 --> 00:17:14.520
Like that's the big, people think that like the thing

480
00:17:14.520 --> 00:17:16.960
that they pick is the goal has to be impermanent.

481
00:17:16.960 --> 00:17:19.920
Now I will say this, the longer you can have the same goal,

482
00:17:19.920 --> 00:17:22.640
the more of your life you directionally align

483
00:17:22.640 --> 00:17:25.160
in one way, the more compounding works in your favor.

484
00:17:25.160 --> 00:17:26.680
Every time you switch career paths,

485
00:17:26.680 --> 00:17:27.520
you start at zero again.

486
00:17:27.520 --> 00:17:29.280
Now you start the experience and the skills

487
00:17:29.280 --> 00:17:32.200
so you want to build on that, but not totally started zero.

488
00:17:32.200 --> 00:17:33.440
So that's kind of the nuance there.

489
00:17:33.720 --> 00:17:35.760
If you go from publishing books and music

490
00:17:35.760 --> 00:17:38.240
to making a book music publishing thing,

491
00:17:38.240 --> 00:17:39.520
those are both additive.

492
00:17:39.520 --> 00:17:41.960
But if you go from book publishing to mortgage sales,

493
00:17:41.960 --> 00:17:43.960
it's like, okay, that's a bit of a shift.

494
00:17:43.960 --> 00:17:46.720
And so ideally you don't want to start at zero and always build,

495
00:17:46.720 --> 00:17:49.080
but the goal can change and the way I like to articulate it

496
00:17:49.080 --> 00:17:50.720
is that it's not that the goal changed.

497
00:17:50.720 --> 00:17:53.280
It got clearer or more refined.

498
00:17:53.280 --> 00:17:56.360
A great one of understanding what you want is not even being

499
00:17:56.360 --> 00:17:59.040
crystal clear on what it is, but just being directional.

500
00:17:59.040 --> 00:18:01.200
So it's like, well, I want this more than that.

501
00:18:02.200 --> 00:18:04.160
I want this more than that.

502
00:18:04.160 --> 00:18:05.400
And so you don't have to be perfect.

503
00:18:05.400 --> 00:18:06.240
You don't have to be right.

504
00:18:06.240 --> 00:18:08.920
You just have to know like, well, I want to make money.

505
00:18:08.920 --> 00:18:12.240
Okay, well, these activities don't make me money.

506
00:18:12.240 --> 00:18:13.720
So then I will do more of these things.

507
00:18:13.720 --> 00:18:15.680
And then when you're in that, you're like, okay,

508
00:18:15.680 --> 00:18:18.040
I like building stuff more than it's like cool.

509
00:18:18.040 --> 00:18:20.720
Then you're engineering products code, et cetera.

510
00:18:20.720 --> 00:18:22.440
You're like, I like being on camera more than you're

511
00:18:22.440 --> 00:18:24.040
more promotion, marketing, whatever.

512
00:18:24.040 --> 00:18:26.000
And then you're in there and you're like, okay,

513
00:18:26.000 --> 00:18:28.600
I like being on camera, but I don't like being public.

514
00:18:28.640 --> 00:18:31.360
So it's like, okay, well, then why don't we talk about sales?

515
00:18:31.360 --> 00:18:32.480
Or it's like, I like doing that,

516
00:18:32.480 --> 00:18:34.000
but I don't like talking to people individually.

517
00:18:34.000 --> 00:18:35.560
Then let's talk about promotion, right?

518
00:18:35.560 --> 00:18:37.640
So like, you just start weaving your way in

519
00:18:37.640 --> 00:18:39.960
because I think like intelligent design

520
00:18:39.960 --> 00:18:41.680
only happens in retrospect, right?

521
00:18:41.680 --> 00:18:43.520
It only looks like an intelligent path

522
00:18:43.520 --> 00:18:46.360
when we describe it in our ears, right?

523
00:18:47.360 --> 00:18:49.640
And so I think if you give yourself permission

524
00:18:49.640 --> 00:18:53.240
to just say, all I have to know is which one I want more

525
00:18:53.240 --> 00:18:55.480
and then just keep choosing between mores.

526
00:18:55.480 --> 00:18:56.720
You'll get to where you're trying to go

527
00:18:56.720 --> 00:18:58.040
rather than trying to pick the perfect spot

528
00:18:58.040 --> 00:18:59.400
because you don't have enough information

529
00:18:59.400 --> 00:19:00.560
to make the right call.

530
00:19:00.560 --> 00:19:03.080
So it's more about just directionally choosing,

531
00:19:03.080 --> 00:19:04.600
getting going on the paths.

532
00:19:04.600 --> 00:19:06.360
And then with each step, the next path becomes,

533
00:19:06.360 --> 00:19:08.320
the next step of the path becomes a little bit more eliminated

534
00:19:08.320 --> 00:19:09.360
and then you can pivot your way

535
00:19:09.360 --> 00:19:10.880
to where you ultimately want to go,

536
00:19:10.880 --> 00:19:13.200
which is through time and repetition.

537
00:19:13.200 --> 00:19:17.200
So people will judge you on how you spend their time

538
00:19:17.200 --> 00:19:19.360
and their judgments are simply expressions

539
00:19:19.360 --> 00:19:21.880
that they would not spend their time the same way you do

540
00:19:21.880 --> 00:19:23.360
and then you say, obviously,

541
00:19:23.360 --> 00:19:25.480
because we're not the same people.

542
00:19:25.520 --> 00:19:27.480
And so what feels like an insult

543
00:19:27.480 --> 00:19:29.920
is really just a statement of fact,

544
00:19:29.920 --> 00:19:31.880
hey, you work a lot.

545
00:19:31.880 --> 00:19:34.480
And I could say, hey, you don't.

546
00:19:34.480 --> 00:19:36.560
The only reason that there's any emotional charge there

547
00:19:36.560 --> 00:19:39.120
is because of the judgment we label on that statement.

548
00:19:39.120 --> 00:19:40.880
And so to the same degree, it's like,

549
00:19:40.880 --> 00:19:43.880
you spend so much time with your kids, right?

550
00:19:43.880 --> 00:19:44.920
If I say it like that, people are like,

551
00:19:44.920 --> 00:19:46.720
wait, no, I'm supposed to.

552
00:19:46.720 --> 00:19:48.360
It's only the supposed to this thing

553
00:19:48.360 --> 00:19:50.360
that gives all the emotional charge to these conversations.

554
00:19:50.360 --> 00:19:52.120
Otherwise, it's just observing reality,

555
00:19:52.120 --> 00:19:54.480
which is one person might spend more time with their kids,

556
00:19:54.480 --> 00:19:55.600
one person might not.

557
00:19:55.600 --> 00:19:58.160
Now, people then say, hey, well, when I'm 85,

558
00:19:58.160 --> 00:20:00.640
I'm not gonna want the career growth I had.

559
00:20:00.640 --> 00:20:02.560
I'm gonna wish that I had my family there.

560
00:20:02.560 --> 00:20:04.200
Now, if you really wanna get heavy about it,

561
00:20:04.200 --> 00:20:05.960
how much of your life are you alive?

562
00:20:05.960 --> 00:20:07.360
And if you only regret this moment,

563
00:20:07.360 --> 00:20:09.760
compared to all of this, was it the wrong call?

564
00:20:09.760 --> 00:20:11.560
You really wanna get deep on it, right?

565
00:20:11.560 --> 00:20:13.560
But you could also come from the perspective of like,

566
00:20:13.560 --> 00:20:15.720
I have more context here and I can look back

567
00:20:15.720 --> 00:20:17.840
on my entire life and see what I enjoyed.

568
00:20:17.840 --> 00:20:22.360
But for me, I want to do epic shit.

569
00:20:22.360 --> 00:20:26.160
And if I die and don't do epic shit, I will be bummed.

570
00:20:26.160 --> 00:20:27.840
And so, I'm willing to make that trade

571
00:20:27.840 --> 00:20:29.200
and I've had conversations with my future self

572
00:20:29.200 --> 00:20:30.920
about what I'm doing right now and he's cool with it.

573
00:20:30.920 --> 00:20:31.760
He gets it.

574
00:20:31.760 --> 00:20:35.320
So, that's how I, way through those waters.

575
00:20:35.320 --> 00:20:37.000
I think that people don't like the idea

576
00:20:37.000 --> 00:20:40.200
that relationships are transactional, but they are.

577
00:20:40.200 --> 00:20:43.920
And transactional just has a commercial vibe to it.

578
00:20:43.920 --> 00:20:46.760
But if we just think about it as from a behavior standpoint,

579
00:20:46.760 --> 00:20:48.760
you've got two things that can happen.

580
00:20:48.760 --> 00:20:51.920
A behavior is reinforced or it is punished.

581
00:20:51.920 --> 00:20:52.760
That's it.

582
00:20:52.760 --> 00:20:54.180
And so, when you have exchanges,

583
00:20:54.180 --> 00:20:56.080
quite literally with people,

584
00:20:56.080 --> 00:20:59.200
those exchanges are either reinforced or they're punished.

585
00:20:59.200 --> 00:21:00.040
That's it.

586
00:21:00.040 --> 00:21:03.040
And so, the restating the original question,

587
00:21:03.040 --> 00:21:07.400
which is, would I regret cutting off relationships,

588
00:21:07.400 --> 00:21:08.400
which punished me?

589
00:21:09.240 --> 00:21:11.400
No, not at all.

590
00:21:11.400 --> 00:21:14.080
Would I be okay with the fact that there are relationships

591
00:21:14.080 --> 00:21:17.080
that were reinforced positively for a period of time

592
00:21:17.080 --> 00:21:20.440
and then the positive to negative ratio shifted

593
00:21:20.440 --> 00:21:21.800
and at that point, I cut it.

594
00:21:23.040 --> 00:21:27.600
Now, because I could see that as I got the best part

595
00:21:27.600 --> 00:21:29.160
of that relationship.

596
00:21:29.160 --> 00:21:30.680
And if I were to keep that relationship

597
00:21:30.680 --> 00:21:33.160
for the next 30 years, I probably hate that person.

598
00:21:33.160 --> 00:21:35.000
So, I get to have all the good memories

599
00:21:35.000 --> 00:21:38.320
and we got to have our trees inner weave

600
00:21:38.320 --> 00:21:41.440
for a period, a season and not forever.

601
00:21:41.440 --> 00:21:44.440
And I think it's because humans want to live forever.

602
00:21:44.440 --> 00:21:45.760
I think it's like a deep human desire

603
00:21:45.760 --> 00:21:46.960
so we don't wanna die.

604
00:21:46.960 --> 00:21:50.000
And so, because of that, we project that onto everything.

605
00:21:50.000 --> 00:21:52.280
We want everything to be impermanent, families forever.

606
00:21:52.280 --> 00:21:53.720
Not really, you die, that's it.

607
00:21:53.720 --> 00:21:57.040
And you're a bloodline deluded in fucking 100 generations.

608
00:21:57.040 --> 00:21:57.880
So, is it?

609
00:21:57.880 --> 00:21:58.720
I don't know.

610
00:21:58.720 --> 00:22:00.080
We're all family here.

611
00:22:00.080 --> 00:22:03.840
Because if you go back 100 generations, right?

612
00:22:03.840 --> 00:22:05.760
It's far fewer people, so we are family.

613
00:22:05.760 --> 00:22:06.880
So, but do you feel that way now?

614
00:22:06.880 --> 00:22:09.520
No, hmm, interesting.

615
00:22:09.520 --> 00:22:12.240
So, I like to think of things in seasons,

616
00:22:12.240 --> 00:22:14.200
which is this person and the thing is,

617
00:22:14.200 --> 00:22:17.040
is I can honor a relationship and say like,

618
00:22:17.040 --> 00:22:19.880
he was a homie of mine and not think less of him

619
00:22:19.880 --> 00:22:22.720
because it no longer made sense.

620
00:22:22.720 --> 00:22:25.400
Just like, this is a perfect example.

621
00:22:25.400 --> 00:22:27.920
At least this is how I see past relationships.

622
00:22:27.920 --> 00:22:30.760
Every past relationship that I've had romantically,

623
00:22:30.760 --> 00:22:32.400
I've got nothing but love for the person.

624
00:22:32.400 --> 00:22:34.560
I genuinely just want the best for them.

625
00:22:34.560 --> 00:22:37.360
Because they shared a period of my life with me.

626
00:22:37.360 --> 00:22:41.440
And so, just because I'm not seeing them anymore,

627
00:22:41.440 --> 00:22:44.480
doesn't mean that I don't wish them well.

628
00:22:44.480 --> 00:22:46.000
I want them to succeed.

629
00:22:46.000 --> 00:22:47.680
And I heard this quote, I think it was a two-pot quote,

630
00:22:47.680 --> 00:22:50.360
which is like, just because we're no longer friends,

631
00:22:50.360 --> 00:22:51.520
doesn't mean I don't want you to eat.

632
00:22:51.520 --> 00:22:53.760
It just means I don't want you at my table.

633
00:22:53.760 --> 00:22:55.360
And so, that's how I see it.

634
00:22:55.360 --> 00:22:56.200
You know what I mean?

635
00:22:56.200 --> 00:22:57.360
Like, I want them to do well.

636
00:22:57.360 --> 00:22:58.800
It's just like, they would better be served

637
00:22:58.800 --> 00:23:01.480
with people who want the same things as them, right?

638
00:23:01.480 --> 00:23:03.040
In the same way in a romantic relationship,

639
00:23:03.040 --> 00:23:04.680
one person's like, I want to stay home,

640
00:23:04.680 --> 00:23:06.160
the other person's like, I want to work,

641
00:23:06.160 --> 00:23:08.360
unless they both want that, then this doesn't make sense.

642
00:23:08.360 --> 00:23:09.320
And that's okay.

643
00:23:09.320 --> 00:23:11.160
If someone's like, I want to have kids,

644
00:23:11.160 --> 00:23:14.120
it's a non-negotiable, and they absolutely love each other.

645
00:23:14.120 --> 00:23:15.840
The other person says, I absolutely don't want to have kids,

646
00:23:15.840 --> 00:23:16.920
it's a non-negotiable,

647
00:23:16.960 --> 00:23:19.000
then they were not willing to give up

648
00:23:19.000 --> 00:23:21.160
something to keep the relationship.

649
00:23:21.160 --> 00:23:24.760
If it's truly a non-negotiable, then it's a non-negotiable.

650
00:23:24.760 --> 00:23:25.960
And so does it mean the other person's bad?

651
00:23:25.960 --> 00:23:27.680
No, it means they want different things.

652
00:23:27.680 --> 00:23:29.560
And so, no, when at the end of my life,

653
00:23:29.560 --> 00:23:32.400
if I have many, many friends over different seasons,

654
00:23:32.400 --> 00:23:33.800
I'm totally cool with that,

655
00:23:33.800 --> 00:23:35.600
because I just got to rock with people

656
00:23:35.600 --> 00:23:38.040
who wanted to rock the same way I did for that season.

657
00:23:38.040 --> 00:23:39.160
And if things changed in their life,

658
00:23:39.160 --> 00:23:40.680
maybe they got married, they got to have kids,

659
00:23:40.680 --> 00:23:42.320
and they don't want the same things anymore

660
00:23:42.320 --> 00:23:43.360
in terms of what they're willing to trade

661
00:23:43.360 --> 00:23:44.200
at their time for.

662
00:23:44.200 --> 00:23:45.440
Cool.

663
00:23:45.440 --> 00:23:46.440
Thank you for that season.

664
00:23:46.440 --> 00:23:47.400
It was awesome.

665
00:23:47.400 --> 00:23:49.440
Loved it, just like pro football players.

666
00:23:49.440 --> 00:23:50.920
They can look back at seasons with players

667
00:23:50.920 --> 00:23:52.680
that they were on the same team as,

668
00:23:52.680 --> 00:23:53.640
and then they switched teams.

669
00:23:53.640 --> 00:23:55.320
It's not like they want them to break their leg.

670
00:23:55.320 --> 00:23:56.360
They just think back about the time

671
00:23:56.360 --> 00:23:57.320
they got to play together.

672
00:23:57.320 --> 00:23:58.160
And that was a great time.

673
00:23:58.160 --> 00:24:00.880
And I will take that to my grave when I'm in 85.

674
00:24:00.880 --> 00:24:03.200
But I don't believe things need to be forever to be good.
