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What's up everyone and welcome to the gypsy grids podcast. I am here with my co-host Charlie who's sleeping on my lap

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He's gonna be added for a emotional support

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So one of the things I wanted to cover today is the power of an amazing guarantee and there's a lot of different guarantees that are out there

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You can do you know satisfactory in guarantees. You can do results based guarantees

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Which can get really tricky

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And you can double your money back guarantees

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There's a lot of different ones out there and

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Ultimately what I wanted to do is you know if you've seen some of my videos on the on our Facebook group

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About like the components of an ear is just a blow off first you want to stack the benefits and you stack the bonuses

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And one of the one of the most powerful things that you can stack is a guarantee because you can put that at the very end

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So it's like and besides all that if you don't get the goals

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I was like we'll give you your money back or if you don't think our program is worth the money that we that we that we're charging before

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Not only will give you the money will give you twice as much back. All right, because that's how confident we are now all of this like assumes that you're really really

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Confident in your ability to deliver the service that you're you know claiming or or your confident that you can deliver the

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Results that you're telling this person that you can do so

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One of the things that I would highly recommend you looking at the the my favorite guarantees are satisfaction guarantees

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I love those because

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For the person when you're selling it to them. They feel like it's really really easy to get out of because it sounds easy to get out of

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But the reality is that I've I've gave and that was the one that I used for most of my gyms

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It's just a satisfaction guarantee and and I would tell them is like listen

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We will guarantee you that the the quality of our service is what we're charging if not more if you feel like the quality of the service that you've received

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By the end of this program isn't what you paid for we will give you your money back, okay?

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And I had I mean between all locations we had I've only had two people take me three people take me up on that

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And two of them I should have known when I signed them up that they were crazy and I shouldn't have done that

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So that's that's just for you to take take note with

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So satisfaction guarantees are awesome and the reason that it's hard is because like you have to look at someone after

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Five weeks or ten weeks or whatever, you know, whatever it is right and look at the owner of a business and tell them

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Yeah, I think your stuff sucks. I want my money back

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You know what I mean? And so it's it's it's not

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It's not easy to do that a lot of people like so like hey, obviously you want to make sure their stuff doesn't suck, but

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It's just it's it sounds easy. So it'll help push the sale

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But it's it's really hard for someone to actually pull the trigger and that so some people are always afraid of giving your keys because they're afraid

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They're gonna give you know money, but it's kind of like the insurance policy that they sell you at best buy

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They know that most people are gonna pull that parachute, which is why they sell to everyone and that's where their highest margins are

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So I'd highly recommend doing that the second thing second type of guarantee that's a really good one is a responsibility guarantee with

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With qualifiers and so you could say like we guarantee you that you will lose

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You lose weight you can either say like in general lose weight or lose X amount of weight

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by the state if

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You attend all the workouts and you log out your food, you know in the food plan or whatever, right?

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And you know something like that we were like you guarantee like yeah if you do this and this we guarantee it now

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Obviously someone could also eat Snickers bar in addition to that

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But the thing is is like at a certain point you have to you have to believe that the person's trying to succeed

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Right, I mean they're coming to you to solve a problem now people are definitely self sabotaging. Don't be wrong. They are but

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It's just a second type of guarantee that works really well

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And I would use this more for like an entry offer now not low ticket because I fundamentally don't believe in low ticket, but

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For an entry offer that's gonna be a four or six week offer not like hey, we guarantee this over a year or 12

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You know or 24 week or something like that. I don't recommend that there

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But that it's but it's it's it these guarantees work the best in front-end programs because these are people who are cold traffic

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You don't trust you

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The most whereas when you're upselling them on the back end into like you know high ticket

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You know 12 month or 24 week

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Contracts then those people do trust you don't need to give those types of guarantees

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They're gonna assume that you're gonna do everything in your power to help them out

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The third type of guarantee, which is one that I like is the double your money back guarantee

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And I think I like it because it's just like it just it's just sound so crazy

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You know what I mean? It's so like

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1990s like Dan Kennedy, you know, like just like double your like not only that or like some people are like 30 day money

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Back guarantee will give you a 60 day money back guarantee

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So that's another set there's a lot of different types of guarantees

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But those three the ones that I'm mentioning right now are the are the ones that are my favorite so satisfaction guarantee

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That they're gonna they're gonna get the service that that the service that they're gonna get is worth the money that they're paying for it

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Okay, that's the first one

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The second one is the results based guarantee with qualifiers and then the third one that I like is the double your money back guarantee

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Because it sounds so egregious and so ridiculous that

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People are like wow these guys have to be confident, but the reality is like so few people are gonna take you up on it

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It doesn't matter

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But it's gonna help you close so many sales

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Especially it's just like it's that beautiful gust of wind that will push them over the edge

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Right when they're not sure if they quote need to think about or need to talk to their husband before they make major decisions

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so

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That is the power of a strong guarantee

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Equip yourselves people with it put it on your thank you pages put it on your often pages put it everywhere you possibly can

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Because a guarantee is worth as weight and gold and you should use it

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So that's what they do hope you guys have an awesome day drive workout

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Bathroom break

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Whatever

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And enjoy the gym studio podcast if you are a gym owner and you would like to find out more about what we do

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And how we take gyms from zero to full capacity in 30 days you can go to gym launch secrets

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Dotcom forward slash quiz and we will send you four walkthroughs so you can get an idea of how we do what we do

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Have an awesome day, and I'll talk to you guys on the flip side

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You