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The two of the three gyms you came here were over seven figures and the other one is going to probably hit it within the next

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way months. Welcome to the game where we talk about how to get more customers, how to make more

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customers, how to keep them longer, and the many failures and lessons we have learned along the way.

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I hope you enjoy and subscribe.

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When everyone has a Saturday, I am here at Pirates Code in Nevada and it's sweet.

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Anyways, what I wanted to talk to you about today was I have the tiger, so I just had our like a three-day

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mastermind type thing with the top seller. So two to three gyms you came here were over seven

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figures and the other one is going to probably hit it within the next three months. So it was really

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it was great because it was a really higher level conversation that I might typically have with

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a much better which was fun. And what we talked about was kind of more amorphous but I think it's

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incredibly valuable and I think it's probably the the one thing that sets apart the guys who are

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really winners, slash gals, who are really winners and the ones who aren't. And so it's really just

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around hunger. And what I mean by that is we like if I recently I had some of our some of our

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older OG gym or it's been a while you know I mean they they they they turn their gym around they

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grow and they're at you know you know close to seven figures or right around there and they've

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been doing it for a while and they were complaining about show rates they're like hey our show rates

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are up. And you know you go through the sand while you're doing the reminders they do all this

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about yeah yeah we're doing all this up okay cool. And I dig a little bit deeper and I look and

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it turns out that they're only open one hour per day at 7.15 a.m. for their availability for

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for new clients. And I'm like how the fuck do you think that you're going to grow your business

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if the only time that you can take new customers is at 7.15 a.m. like in what world does that make sense

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right like imagine a grocery store that's only open from 7.30 because that's when it's convenient

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for the owner like what chance do you think that that that grocery store has at succeeding virtually

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none. And so what happens is people have success they implement tactics they use gym watch and

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then they make money right and then what happens they get comfortable they get complacent right

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and they lose their hunger. And so all that's like after that point everything like it's almost like

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I'm supposed to say like after you if you've like quote made it in your mind and that's what's

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funny is that making it in some people's mind is like having 10 grand of the bakeouts so like it's

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scary in terms of what level of making it is but like once people have made it I almost want to say

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like none of these tactics matter because you're just not hungry like it doesn't matter like the

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obvious shit you aren't doing you know what I mean like I'm trying to like grab my head around

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like if you're if you're a child was going to die or your spouse or you're singing together your

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family member whatever it was right was was going to die unless you succeeded unless you got more

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clients unless you made more money with your gym how would you approach it right would you only

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be available for one hour a day would you only be available from 7 to 8 am right would you would

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you would you only set aside an hour a day to prospect for new customers would you only reach out

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to your customers if they hadn't shown up for a month like like sometimes people ask questions

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that they already know the answer to it's like duh no shit right and and and it goes back to the

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the main thing which is like what drives you like what drives you what drives you to be better what

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drives you to continue to want to win and you know I was asked that question yesterday by the

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the gymmers that were here and I think honestly it comes from a dark place and I think I've said

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this before but like I'm saying it again because I think people need to hear it like

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sometimes you have to wonder like why is it that only when someone else's life is on the line

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right do you then actually try right like why is it only then you actually cut all the noise out

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of your life and then it would go laser focused on actually succeeding like why can't we do that

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all the time right like why can't we do that because it's like well then I would be happy whatever

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right like whatever happiness means right and so like the people who are the most successful in the

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world are driven by something that is deep inside of them that is normally in insecurity or fear of

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some sort if you are only trying to make enough to live on you will always only make enough to live on

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and you will slack the moment you get comfortable and you will wonder why is it that as soon as I

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start making money I stop because you actually don't want to make more that's why you actually

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don't want to make more and so your internal motivation is not there like because you've accomplished

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what you set up to accomplish and so the real question is do you actually want what you claim to

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right do you actually want it because if you did you'd already have it you'd already you'd already

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be willing to sacrifice other things in order to achieve it and that might mean like maybe waking

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up earlier maybe like working four to eight p.m. to take sales appointments or whatever that thing is

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right but like it's just the obvious shit like if you were coaching you what would you recommend

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you to do right like a lot of times if you think about it like you most of the time know what

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to do like you do on some level like like you probably know that you're like man I do stupid shit

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sometimes right you probably think that on some level sometimes right then you're like man if I

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were if you could step out of yourself and say I need to coach myself you probably have the answer

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right and it's just that you don't do it for some reason and so all of your attention should be on

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that reason why is it that this thing is preventing me from doing the things that I already know I

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should do right like this last semester that I had sort of the for the top sellers was really

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interesting for me because it was the first time that I had no one who had extra shit I didn't have

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any like everyone there had really like clean lives outside like we're really focused and just

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focused on doing the things that were going to grow their business and so the conversations are

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actually really easy and very direct most times it's like okay well here's the obvious hole in

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your business but you're not doing anything about it so let's attack why you're not doing anything

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about it right and so then I have to spend the next hour and a half digging into why they're not

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doing anything about it which has much more to do with how they manage their headspace and how they

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manage their relationships and how they manage their you know and because what ends up happening is

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they start focusing on their business the personal life goes to shambles and then they then

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are like oh my gosh my personal life is going to shambles I need to stop paying attention to my

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my business they go to pay attention to their personal life and then they've gem explodes right

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and it's just this this consistent cycle because they just don't know how to just do both right

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or they don't know how to prioritize this and so all this to say like

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it's just like how hungry are you like how willing are you to put in what you need to achieve

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like and if you're not then that's cool then just to stop stop saying you want you know I mean

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just be like I only want to make $10,000 a month that's it and it's like cool then just say that

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and be good with it rather than constantly complaining about how you're not because you're not

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even willing to do the things that that you already know you should do like I like right now I get

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on the phone with the gentleman is like I know I should work my leads harder I know I I know I

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know I should go through the sales trainings more like I know I should you know go through the portal

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I know I should I know I should meet with my team or I know I should form it like then why aren't you

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hey most in Asian quick break just to let you know we've been starting to post on LinkedIn and

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want to connect with you all right so send me a connection request and note letting me know that

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you listen to the show and I will accept it there's anyone you think that we should be connected

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with tag them in one of my relay lists posts and I will give you all the love in the world all right

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so let's get back to the show why aren't you like why like I know like I know you have time because

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other people have time and have the same businesses you so you have time so why aren't you right and

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it's like what like because once you have the tactics right and this is one of the biggest

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the freeing and also most sole crushing parts of gem launch is that once once once a gem or joints

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gem launch you know how to make a set figure gem you know how to do it and so then it reflects back

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on to you it's like oh shit I'm the reason that we're not there and you have to swallow that right

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because up until they go to gem launch people been doing it for five years seven years eight years

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and they're like I don't know how and then once they see how then they're like oh shit I'm not sure

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if I'm gonna do that it's like cool now like but one thing know that there is no secret there is no

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hack it's literally like micro and photos uses the term chopping wood like I call it the boring work

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is like it's chopping wood it's reps is day in day out you got to reach out to people right you got

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to give great service right the handwritten cards like remind people to weigh in you have to work

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the leads when the person comes in the door you have to be enthusiastic you got to green with the

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smile you have to ask the same questions over and over and over again because to that person

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is the first time they've ever heard right and it doesn't matter if it's the hundredth time

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that month you asked the same questions to that person to that person stay warm and so if you

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were trying to be successful do you think that only having availability for sales appointments at

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7.15 to 7.45 in the morning once a day is gonna get you the optimal outcome do you need a coach

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to tell you that really you know what I mean like really and and so like or or there was another one

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that's all that was like between 9 a.m. and 11 a.m. that was their availability like hmm good luck

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with that that's when that's when the people who have the most money are available right I do a lot

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during the week so like we know what to do right anyone is in our world like you know what to do

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is just you have to figure out why you're not doing it right and then tack that because the tactics

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aren't the thing anymore right the tactics are there you can read a book and give it away for free

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right like you can do that like figure out why you're not hungry figure out why you're not like

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why you're not trying like just figure it out like there might be something inside it maybe you don't

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want more and like you need to discover that it's like okay then like now you know but like if you

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claim to want more and yet you can't do what's necessary to get more then that's where your

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attention should go and you should figure that out because otherwise this doesn't matter what

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tactics there are you're just not going to do them anyways so what's the point right so anyways

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it was incredibly refreshing to have the three guys who are out here we had Ed tourney micro headphones

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both those guys have been over you know some figures remnants for a while and doing really really

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well and and Aaron Aaron Stafford just started inside of 370 people in his first six weeks

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and did like $80,000 in something sales in six weeks which is pretty cool so any of those guys

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were just like what do I need to do like because they're like they're clear eyes you know

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toes forward know exactly what to do and I was like why is it that these meetings are so much easier

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than some of the other means I had it so we's probably spent a little bit of the day kind of digging

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into that and it's just a question how about you want it I really think that's it and like

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figuring out why you're not doing what you already know you should do in order to achieve it like

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you need to go pay someone a bunch of money in order to then get motivated I don't know like

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hopefully your kid doesn't need to be kidnapped in order for you to get motivated by your business

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hopefully right and so it's like what what does that thing for me it's just fear it's just fear

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and insecurity it's fear failing fear of not being good enough fear of people who hate it to be

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right you know what I mean that's what my fear and so I just like that's what drives me it's not

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about money it's like it's it couldn't have been about money because I don't need any more for the

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rest of my life like at all so like it can't be about that but if it is like about that for you

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and you feel like when you make your first $20,000 take a month your first $40,000 take a month

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your first $50,000 $100,000 take a month but first time you hit that like if that's where you're

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like oh and you feel this big sigh of relief then your motivation is not coming from the right place

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I'm telling you straight up if you feel relief when you make a lot of money one month your motivation

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is not coming from the place of a champion if you want to be the best in the world at something

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that's not going to do anything for you you shouldn't feel anything from that

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up and so what do you feel to feel nothing really because it's not about that that's just that's

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just an output that's an output for internal efforts and you should be focused more on the internal

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efforts and all of the deficiencies that you probably had it's still hitting 100K it's like oh my

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gosh if we hadn't done this this and this we would have been less right and if we had done this

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and this we would have been more like that's what you're focusing on and you're only focusing on those

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things and if you can do that then you'll be able to unlock something inside of you that's much

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stronger than what might currently be driving so anyways guys hope you have an amazing Saturday

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drop a like if you feel like this is cool drop a comment if you feel like it was cool if you don't

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then that's cool too so anyways guys have an amazing day and I will catch you guys soon hopefully

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that was valuable for somebody who was on the fence who was like not sure about why they can't

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achieve what they want why they can't be consistent it's because your motivation is not coming

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from the right place right you're just trying to make enough money to live on and the moment you

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make enough money you stop working and then you wait for things to blow up again until you try hard

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again and it's like it's like it's not it how many times all right I'm going on a second

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little rant how many times have you needed to make money and then immediately made the amount of

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money that you need it in like a day in like a week right you need to make payroll I got to make

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10 grand the next three days how do how many times has that happened to you and you always make it work

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why because you already know what the fuck to do right you just choose not to do it you choose not

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to do it you choose not to make money when you know how to make money because whenever you need

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to make money you make it and so that's what you have to attack you have to figure out why when

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you already know how to make money you don't do it that's that that is the that is the summary of

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this entire this entire talk that I was trying to get out of myself is like you already know how to

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do it when you need to do it you do do it so why aren't you doing that is what you need to focus on

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and if you can conquer that piece no amount of money in the world will satisfy you

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and that is what's going to unlock your ability to become greater and for you to build your business

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is something that is much greater than yourself because if the only thing that you want to satisfy

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is you you're going to stay this small that's it you're going to stay this big because to satisfy

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a single person or a single family doesn't mean a lot right but if you want to satisfy a community

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you want to satisfy state you want to satisfy nation you want to satisfy entire group of people

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they have to be bigger than you and and so yeah anyways hopefully that might resonate with somebody

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and if it didn't then I apologize for the extra aggressiveness on this Saturday morning but

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anyways double like drop comment and let's blow off your cheers on the flip side all right