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I believe the education system is broken and many of you probably agree with me, right?

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Who wants to pay $50,000, $100,000, $200,000 a year, right?

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For an education that adds zero value.

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Welcome to the game where we talk about how to get more customers, how to make more

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customers, how to keep them longer, and the many failures and lessons we have learned

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along the way. I hope you enjoy and subscribe.

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I'm going to share with you my plan to get to a billion dollars a year in revenue,

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and I'm going to answer the number one question that I get most frequently,

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which is why we don't sell courses and why I give our stuff away for free.

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All right, so without further ado, let's rock and roll.

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So my name is Alex Ramosey for those of you who are new to the channel.

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I own acquisition.com. It's a portfolio of companies that does about $85 million

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a year in revenue. So that being said, the exciting news is why we are doing this and what you

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have to gain from it. All right, so in growing acquisition.com, the portfolio companies,

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we've acquired a lot of skills along the way. So how to create offers, how to generate leads,

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how to monetize your acquisition so you can get customers for free, how to sell,

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how to scale sales teams, how to increase lifetime growth profit per customer,

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how to price adequately, the beliefs around it, how to exit the business, all of these

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different things. At this point, we've already sold seven businesses in my career.

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We have six, I think right now, in our portfolio companies, we continue to want to acquire more.

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And so my entire thesis behind acquisition.com, and stay tuned because you're going to like the

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thing that I'm going to give you at the end. It's going to be sick and it's going to worth more

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a lot of stuff that you're on the internet. The reason that I do acquisition.com, the thesis behind

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it is that I believe the education system is broken. And many of you probably agree with me,

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right? Who wants to pay 50,000, 100,000, 200,000 dollars a year, right? For an education that adds

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zero value. If you can get the same job at the same pay before you go in, as you can get after you

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go to college, then what's the point, right? And not only that, because it's government subsidized,

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they don't let you get out of the debt, which is insane to me. In what world would you give an

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18 year old, 200,000 dollars they can never get out of, right? It's like making an irreversible

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decision. And, and they do that because they saddle you with that and they take 35% of your paycheck

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for the rest of your life, right? And you don't know that that they're doing it through interest.

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All right. Anyways, that being said, enter acquisition.com. So the reason I believe that this

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explosion of the Guru Space has happened over the last 10, 15 years is because the demand for

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high value skills has not changed. People want to work by and large. People want to provide value.

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People want to be good at something and exchange their time and effort and knowledge for money,

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right? But the thing is, is they're not getting the skills. And so they continue to seek and the

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demand is there. It is just unsatisfied. And so because of technology, right? Because of the changes

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in the world, technology, I'll quote in a Vahrava, because I like this quote a lot, technology

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democratizes consumption and consolidates production. And what that means is if you're the best

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in the world, you get to do it for everyone. All right. And so my thesis around acquisition.com

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is that education will become increasingly fragmented, meaning rather than one big glob of general

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education, people are going to get more and more niche down in the types of education that they learn.

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They'll learn how to become hairdressers. They'll learn how to become plumbers. They'll learn how to

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run gyms. They'll learn how to be online trainers. They'll learn how to be life coaches. They'll

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learn how to do whatever, you know, fix ATM machines, whatever it is. There are skills that are niche

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and a more high value that they can exchange the marketplace for money and they can feed themselves.

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All right. And so my goal with acquisition.com is to give the thing that I have that is more valuable

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than money, which for those of you who do follow our channel, my wife and I donate about a

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million dollars a year right now of a personal income. And we've already signed away our wills

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that we will be donating the vast majority of our of our dollars to charities upon our death.

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All right. And so the thing is is that as much as I I can give money, the thing that I can give

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at far more leverage and at far more scale is the skills that we have acquired in order to create

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that money. And I can do that at zero cost. All right. And so that is the thesis behind this is

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that I want to take all the skills that I have and transfer them to everyone else. And the idea here

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is that I can help as many people get to one million, three million, five million dollars a year.

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And then maybe someday if it's awesome, if you're at five or 10 or 15 or 20 and you'd like to

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get to 50 million, you'd like to get to 100 million, you'll allow us to to help and invest in your

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business so we can do it together. All right. Otherwise, everything we have is free. And today,

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Mark's a very important announcement that I have for everyone on the channel, Mosy Nation,

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love you all. And it's for you guys. All right. So the first of 10 different courses, at least

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this point, I have 10 that are outlined that I will be releasing with books and audiobooks and

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downloads to go with it. All right. So the first is a hundred million dollar offers. This is a book

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you can get it on Amazon for 99 cents. So go grab it. If you want the hard copy, I think it says,

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I think this is like 20 bucks, but it's full color, full print. And then I make I think a dollar

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on this. All right. And I donate all the stuff to charity anyways. All right. So you can get that.

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And then on the site, you can get the downloads and all that stuff. You don't have to opt in.

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Anything you can just click and download it has all the checklist, all the recipes, everything

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that we do to actually do this within our businesses. All right. You can just have them.

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All right. And then we will be releasing all of the videos that you can find on the site.

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You'll also find them here on YouTube as one playlist. All right. So you can watch them uninterrupted,

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no purchase necessary, nothing. And this is why I do this for free is because candidly,

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I have gotten to a point where money only solves money problems. And I have solved all of my money

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problems. And what remain are problems that money can't solve. Hey guys, real quick. If you're new

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to the podcast, I have a book on Amazon called 100 million dollar offers that are 8,000 five star

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views. It has almost a perfect score. You can get it for 99 cents on Kindle. The reason I bring it up

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is that I put over a thousand hours into writing that book. And it's my biggest gift for

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our community. So it's my very shameless way of trying to get you to like me more and ultimately

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make more dollars to that later on in your business career. I can push the bar towards you. So

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that's my gift. Go check it out. Amazon and back to the show.

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And so in an attempt to solve the problems that money can't solve, which for me are meaning,

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meaning in life. To me, if I know that I'm going to be giving away everything that I have when I die,

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it sounds silly to not enjoy that giving process while I'm alive. And to give the thing that

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is more valuable, the most valuable thing that I have, which are the skills and the beliefs that I've

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acquired that have gotten us here, which I believe that anyone can acquire those skills,

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those traits and beliefs if they want to. And so I want to make that available to everyone and

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anyone who has that desire. And so that is the reason that I wrote the book. That is the reason

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that we have the courses. And that is the reason that I will continue to do this because I really like

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it. And so I love you all. I am your number one fan. I'm rooting for you more than you can imagine.

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And because I know that when I die, eventually on a long enough time horizon, all of the money

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and wealth that our companies will amass will eventually get scattered to the wind. And the legacy

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that I will leave will eventually be forgotten. And so I might as well enjoy the ride with you.

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So all that stuff will now be live. I will keep you guys posted as we as released new courses

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and books. Please don't ask when they're coming out. The litmus test for when I will release it is

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one. It is good enough to be better than the thing that you just had. And so I always want to make

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it better and better and better. And the difference between good and great is vast and the

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difference in vast, sorry, the difference between great and exceptional or remarkable is even wider.

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And it takes time to have several coats of paints on work and let it sit and let it marinate and

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let it simplify into still so that I can try and transfer the knowledge as quickly and seamlessly

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from me to you as possible in a way that is not boring as hell. And so that is my goal. All right,

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and so at this point, the courses that will be coming out are first, the one that is now live is

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the $100 million offers course. All right, so it's all the things how to make offers so stupid,

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people feel stupid saying no, sorry, how to make offers so good, people feel stupid saying no.

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So right now if you struggle to sell, you struggle to get leads, things like that. It's because

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usually your offer is poor, right? So if you're not good at sales, a lot of times the thing that

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you're actually selling people don't want. And there's ways to structure the offer so a way more

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people will buy it. All right, this is one of the cornerstone pillars and I had some of the other

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courses already outlined and written, but I realized I had to do this first. All right, so I'm

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teaching these courses in sequence for how you would do it to improve and build your business.

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All right, the second course and book will be around lead generation. So once you have the offer,

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the thing that you're going to sell that people want is how do I get more leads? All right, so I'll

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show you the ways that we get leads in all the companies across all different channels and the

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processes that we follow to do that. The next one after that will be called money models. All right,

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so it's how you can grow without outside capital. All right, so we've been able to grow each of

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these businesses that we have without any outside capital because we use a process called client

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finance acquisition, which basically means that we use the money from the marketplace to fund

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our own growth. So we have a negative acquisition cost. It means it costs us less money to get a

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customer than we make in a getting it. All right, and we can collect more than that in 30 days of cash

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so we can continue to reinvest in acquisition so the acquisition is no longer a bottleneck,

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which leads us naturally the next thing, which is sales. All right, so I'll show you how to script

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the sales process, choreograph the process and the words and all that kind of stuff. That'll be the

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next book. All right, the book after that be scaling sales teams. All right, because that's a whole

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other skill is scaling the actual team and recruiting and compensation and management and training

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all that stuff. And that's what really builds big enterprises. After that, we'll go into pricing

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and increasing lifetime growth profit per customer. So how do you actually do that in a way that is

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operationally efficient? All right, and so we've done this in a lot of companies. It's one of the

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things that we do very well. And because the backend ultimately informs the front and the more money

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you make per customer, the more that you can ultimately spend on acquisition and then scale the company

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as a result of that. And at the end of the day, the product is always going to be the number one

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thing that ultimately would determine the success of the company. People think it's about the

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marketing. If you want to make a little bit of money, sure, learn how to promote, learn how to

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market. Like, I mean, anyone can sell anything to somebody once, right? But the guys who build

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fortunes learn how that once they make a sale, they make a sale to get a customer. They don't get

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customers to make sales. Think about that for a second. You make a sale to create the relationship

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of a customer that then buys again and again and again and again, puts on the trust and the value

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that you've provided in excess of the price that they paid, right? People pay for the discrepancy

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between what they pay and what they get, right? That is the value. That is the customer surplus. That

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is where they feel like they got a good deal. And so a good deal has nothing to do with the price,

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but everything to do with the value. And so my goal here with everything that I have is that I'm

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pricing this at zero. So that hopefully you get the most value humanly possible, all right? And

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so anyways, Mosination, I do this stuff for you guys. I do this because I candidly enjoy it.

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And I had an executive coach a while back when I was kind of feeling like I didn't have any

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meaning. And there was just lots of money that was plowing in every week. And I was like, I don't

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know what I want to do. And she was like, what are you enjoy doing? And I was like, well, I enjoy

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reading. I enjoy writing. And I enjoy transferring the skills that I have to other people. And I like

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drawing the frameworks out so that I learn in teaching. And she was like, well, how can you design,

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you know, a life around that? And so I went to work. And that was about a year and a half ago,

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was where the kind of the idea for acquisition.com started. And I was like, I want to help entrepreneurs

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in general. And I want to do it in a way that no one else is doing it. So that is that's why I'm doing

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this. And so, yeah, my goal is that if you're, if you're, if you're new entrepreneur and you're,

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you know, trying to make your first dollar or first million or fifth million, whatever it is,

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that we can help you along the way. And long term, if you ever want us to invest in your business,

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if you've crossed the five million ish threshold, your five or 10 or 15 and like to get to 30 or

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50 or 100, then you'll allow us that that fun opportunity with you. But otherwise, everything we

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have is free. Motionation. I've nothing to sell you. Keep being awesome. And I'll see you guys in the

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videos.