WEBVTT

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The more you can become aware of how people say,

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I am, I do, I have, right?

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I must, I should, et cetera.

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People tell you their own limiting beliefs

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and the things that you say and the things that you speak

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over yourself become your reality.

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Welcome to the game where we talk about

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how to get more customers, how to make more

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per customer and how to keep them longer

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in the many failures and lessons we have learned

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along the way.

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I hope you enjoy and subscribe.

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What you don't know can kill you and ultimately will,

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because at the end of the day, all of us are going to die.

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And after having built two multi-figure companies,

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another eight-figure company, another eight-figure company,

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and then now we have a portfolio of companies

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that do just about a million a week,

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I've learned some things about financial education

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and things like that, and I realized

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I was wildly deficient in other areas.

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And so in this search for meaning and figuring out,

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you know, what I want to do when I grow up,

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I've kind of bucketed the different disciplines

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that I think all of us have to learn as entrepreneurs

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to fill the hole that we have in our souls.

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And I think a lot of us, you know, we pursue business

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because we feel like it is going to fill this hole,

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even on some level we know it won't,

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but we do it anyways,

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because we just don't have another best bet.

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And so after having enough money to question

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the meaning of life, I've kind of looked at these buckets

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at seven things, and so that's what I'm going to talk about.

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And I think it's useful because a lot of times

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we just don't know what we lack.

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And simply having an understanding of the breadth of topics

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and disciplines that we should have and understand

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will show us where our deficiencies are.

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And I believe that you need all seven

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in order to feel more complete.

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And I've made more progress in these things.

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I feel like I've been able to unearth my singular meaning

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which is not necessarily yours,

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but for me it's to learn.

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I love learning.

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And so for me, one of the best ways of learning is teaching.

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And so it questions all the time about why I make these

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like why would I care about doing this stuff for free?

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I do it for me, because I love learning

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and I learn best through teaching

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what I'm going through right now.

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And so these are the seven different disciplines

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that I think every human being has to learn.

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So the first is foundational education.

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Now the good thing is the system is pretty decent

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at teaching this one.

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So this is like reading, writing, and math.

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Like that's how I see it.

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It's like if you can read, write, and math, and do math,

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you'll learn that from school.

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And specifically just like reading, writing, and math

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are kind of what I would consider foundational principles.

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Because from there, you can use reading and writing

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and math to learn the rest of the principles, right?

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And so this one's foundational.

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And this is pretty much the only one

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that we get taught in school, which is why everyone

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or at least for me, I felt wildly deficient

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to do it the real world because there's so many other things,

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which is crazy to me that like what we cover are not,

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I think we should just get foundations.

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If I were to redesign our education system,

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I would just teach reading, writing, and math.

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And then the rest of it would be around these disciplines.

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All right, so the next thing is physical, all right?

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And the thing is, is if you're living in this world,

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you live in the physical plane.

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And so you have to understand what you need to eat

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and how do you need to move in order to increase

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your energy, longevity, et cetera.

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And so all the things underneath it,

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this is bucket energy man, I'm sorry,

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would be like sleep, like your own sleep routines.

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If you have them, but not to be religious about them,

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or superstitious about them,

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because those end up becoming handicaps more

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than they actually end up helping you.

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But how to actually train to look the way you wanna look,

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how to eat the way you wanna look, how to eat,

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and train the way so you know how you wanna feel.

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All of this stuff, because you exist in this plane

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and we have these bodies for our whole lives.

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And so it would be who of us to learn how to do these things,

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because all the rest of these disciplines

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are no longer a priority if your physical health

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is waning, right?

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It's like, there's a saying about that,

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everybody can have every wish in the world,

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except for when you're sick, you only have one,

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which is to not be sick, right?

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And so learning this is what I would consider

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the second level of education.

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The third level of education that I've outlined

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for myself is professional, right?

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And this is one where depending on what your skill set is,

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or what, sorry, what career path you wanna go down,

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some schools, if you wanna be in a count,

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there's pretty decent career path there

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for you to learn that skill.

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Now, most accountants would say,

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yeah, when I had my, you know,

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once I graduated with my Mac or my Masters in Accounting,

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that's when really my real education began, right?

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And so many of these are like that,

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especially from the formal education standpoint.

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But hopefully as I'm going through these,

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you can think to yourself like, okay, where am I lacking?

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And as I get higher and higher up, I will tell you,

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I think the fulfillment and the meaning

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that you can drive for them,

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these kind of work like a pyramid, right?

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Like this is the base and then you build up, all right?

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The next level of this,

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what I would consider is emotional, all right?

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And this one, you have to continue to grow over time

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because this is just like understanding your own,

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your own feelings and thoughts.

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And as you grow as an entrepreneur,

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you have to know these things

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because you'll figure out where your deficiencies are,

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all of us have them.

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And if you can't think to yourself,

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what your deficiencies are, and name them,

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and be okay with yourself while still having them,

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I think that you get stuck there

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because you just don't know how to fix yourself, right?

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I'm not that you need to be fixed, but how to grow, right?

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And so this is the kind of the fourth level

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of education, now note,

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this one we don't get taught anything about at all,

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anywhere, right?

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And you have to learn all this stuff on your own

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and most of us have no education on this.

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So think about how much time you've devoted

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to like this one now,

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because now we're really departing from formal education.

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Obviously there's not much formal education around physical,

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recess doesn't really count, right?

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The next level that I have here is relational, all right?

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So this is how to communicate, influence, and deal with others.

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And this is wildly important,

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because first you have to master yourself, right?

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And then the next step there is being able to relate

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to others in a way that is meaningful.

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And so by doing that, you're able to influence others,

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you're able to build groups, build tribes,

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build companies, all of this is gonna be predicated

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on your ability to deal with other humans.

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Again, this isn't taught anywhere, right?

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That's why, you know, some of the books

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that were most transformational for me,

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in my life, were books that talked about how to deal with other people,

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how to communicate, right?

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How to have people like you, right?

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How to have people trust you.

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And really the flip side of that is how to be like a bull

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and how to be trustworthy,

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rather than some like hacks or tricks.

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It's so much more about the character traits,

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which is the ugly answer,

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but it's also probably the truth.

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So these are the five loves.

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And if you're looking at yourself right now,

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hopefully you should be like,

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well, how much time am I spending learning this discipline

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from my own emotions?

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How much time am I spending learning this discipline

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in learning how to relate to others?

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Well, quick guys, you guys already know

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that I don't run any ads on this

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and I don't sell anything.

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And so the only ask that I can ever have

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are you guys that you help me spread the word

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so we can have more entrepreneurs,

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make more money, feed their families,

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make better products,

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and have better experiences for their employees and customers.

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And the only way we do that is if you can rate and review

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and share this podcast.

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So the single thing that I have to do,

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is you can just leave a review,

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let's take 10 seconds or one type of the thumb,

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it means the absolute will to me and more importantly,

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it may change the world to someone else.

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The next one that I have here is financial.

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All right, financial literacy.

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And I would say this first,

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in the beginning is personal finance,

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which is basically learning how to spend less than you make

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and then ideally significantly less than you make

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if you listen to any of my stuff,

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because wealth is a ratio.

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It is not a number.

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It is a ratio between how much you earn

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versus how much you spend.

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So if you want to increase your wealth,

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you can decrease your expenses.

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And in so doing, become more wealthy.

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Think about that for a second.

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And while you process that,

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I will tell you the second iteration of financial,

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which is then how to multiply.

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So the beginning, it's about the getting,

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getting of the money,

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and then the next level to how to multiply the money

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that you have, right, and have the money work for you.

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And that's, I would say currently,

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this is where I'm focusing a lot of my time and attention

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because I want you to learn that game.

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That being said, a lot of these things combine together, right?

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Like if you want to have a business,

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you need to know how to manage your own emotions.

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You need to know how to relate to others.

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You need to know how to manage finances.

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You need to have some skills that you have professionally

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to provide value to the marketplace in.

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And remember, with this professional skill

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that I was saying earlier,

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only if you have a formal career path

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that you're going to learn this in the formal education system,

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which is failing even more every day.

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But most professions, right?

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You learn by doing,

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you learn by getting into that industry, right?

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And so that's why there's no school for entrepreneurship.

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Not really, you know what?

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There's entrepreneurship schools,

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but like let's be honest, like they're not legit.

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The real school for entrepreneurship

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is just getting into the game and starting to apply.

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And so right now as we're thinking

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you're going through this, right?

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I've named six and I'll tell you the last one in a second.

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But think about where you rate on these.

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Like how much time am I spending learning

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about financial education?

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How much time can I read a balance sheet, right?

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Can I read a cash flow statement?

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Relational, right?

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Like how much time am I spending learning

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how to relate to others?

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Do you say things like,

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and this is important for everyone who has an identity,

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which is everyone, right?

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Do you say things like, like I don't play well with others?

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I don't even like saying that me personally

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as I'm telling you this.

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I don't like saying this.

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I don't like speaking that over myself.

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But I can tell you the more you can become aware

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of how people say, I am, I do, I have, right?

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I must, I should, et cetera.

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People tell you their own limiting beliefs

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and the things that you say and the things

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that you speak over yourself become your reality.

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And like this is very true.

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Like I'm, I don't even want to say this.

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Like people will say, I'm not good with money, right?

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I don't even like saying it, right?

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Because you speak this belief into yourself

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and that becomes your reality.

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And so the first thing you have to do

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is start correcting your language so that you know,

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it's like, I have a weakness here.

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I have a deficiency in terms of my learning, right?

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Because then it becomes an opportunity that you can fix

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rather than I am this way, it is certain.

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I speak this way and therefore will never grow, right?

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And so as you're looking through these pillars of disciplines

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that come inevitably on the entrepreneurial journey,

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you have to, you have to see what your deficiencies are

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and learn them, right?

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And that's, and if you're like looking at this

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and this seems overwhelming,

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well, you have your whole life to learn them,

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which is what I think is inspiring.

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And I honestly think for me looking at these disciplines

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has given me a lot of meaning in my own life

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because I just see this as so much stuff that I want to do.

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I want to learn all this stuff.

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And then it makes living more interesting for me.

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And then finally, the last one is philosophical.

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All right.

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And this is, this is the values that you choose to live by.

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These are the things that you believe to be true,

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that are eternal.

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And so for me, this has been incredibly, incredibly useful.

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And I can tell you guys for anybody who's watching this,

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like when you have enough money to spend millions of dollars

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a year, every single year for the rest of your life

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just on the money that you have,

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assuming it doesn't even grow,

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like you ask different and weird, like life gets weird, right?

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You have weirder questions that you ask

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and then you realize that there's really,

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so hopefully I can jump to the end of that for for anybody

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who's curious, you won't get more fulfillment

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from all of these things or any one of these things.

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But it's really feeling how you can balance all of these things.

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But I think that philosophical,

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despite the fact that I said it's the seventh bucket,

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I actually think that it's the most important bucket.

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And all of the changes in my own subjective wellbeing

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and how much I enjoy living have come

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from fundamental shifts in my philosophy

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about what I believe it means to be human

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and the time that we spend here on earth.

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And so anyways, if you're looking at yourself

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and you're looking at your own deficits,

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A, and that's okay is one of my favorite things

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that I tell myself, my own self talk, right?

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I'm not good at this and that's okay, right?

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I'm not good at this yet and that's okay.

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I'm not good at the relational side with other people

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yet and that's okay, right?

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Because I'm going to learn, right?

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I'm not as good at the finances as I would like to be yet

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and that's okay, right?

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And so it becomes, it gets you out of this defeatist talk,

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this absolutism of being deficient

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and making it as something that's an opportunity

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for you to grow it.

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And I know this sounds minor, but I'm telling you,

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when I look at the employees that I have,

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I look at the people that are in our company,

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I look at the businesses that we work with,

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I can tell immediately by someone's language patterns,

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how likely they are to grow, right?

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And so the first thing you can do

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is correct your own language patterns

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for each of these buckets.

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But getting back to philosophical, right,

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as the seventh bucket, this bucket I believe is,

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I mean, it's the meaning of life, right?

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And what'll happen is if you are doing all of these things,

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you're doing your financial education,

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you're making more money,

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you're increasing your influence

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through your relational discipline,

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your sense of self and your emotional management,

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your impulse control is improving, right?

353
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Your professional skills are enhancing,

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your physical wellbeing, your energy,

355
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your sleep, the habits that you have around that,

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are things that are increasing your longevity,

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increasing your energy,

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increasing your sense of wellbeing from a physical standpoint.

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And hopefully you have the foundational education

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of reading and writing,

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which if you don't, you should do that first

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because it's the gateway to learning all these other things.

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But the thing is, is all of these other ones,

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if you don't know why you're doing them,

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I think that ultimately you don't feel better.

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So you may improve all of these things,

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but you don't feel better.

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And I think that most of us just want to feel better.

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And so for me, making strides in understanding

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why I do what I do and where I derive meaning in life

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has been one of the most fulfilling for me.

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And ultimately why I've been increasing my,

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constant stuff on the channels

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and I'm writing books right now

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that I'll be releasing for free for everyone,

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just to help other entrepreneurs

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and people make positive contribution

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with the potential that they all,

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that we all have inside of us.
