WEBVTT

1
00:00:00.000 --> 00:00:05.620
They inherently limit themselves from learning because they have this checkbox in their head that as soon as it gets difficult

2
00:00:05.620 --> 00:00:08.920
They said ah I'm bad at this. I am bad at this

3
00:00:08.920 --> 00:00:14.460
I identify with being poor at this thing and therefore we'll never succeed at this thing

4
00:00:14.460 --> 00:00:16.460
That's your requirement for being successful

5
00:00:17.200 --> 00:00:20.120
Welcome to the game where we talk about how to get more customers how to make more

6
00:00:20.120 --> 00:00:23.920
Procursor and how to keep them longer and the many failures and lessons we have learned alone the way

7
00:00:23.920 --> 00:00:25.920
I hope you enjoy and subscribe

8
00:00:25.960 --> 00:00:27.960
What's going on everyone?

9
00:00:27.960 --> 00:00:29.960
Happy whatever day of the week is

10
00:00:30.600 --> 00:00:32.600
Friday, happy Friday

11
00:00:32.600 --> 00:00:37.960
I wanted to make this to kind of short video for you because it's a I had two or three things happen over the last

12
00:00:38.200 --> 00:00:44.680
Handful of days that just seem to be this repeated thing and reminded me that a lot of people struggle with this which is

13
00:00:46.200 --> 00:00:50.440
They believe that they are inherently bad at things

14
00:00:51.240 --> 00:00:53.240
because they are not good at them

15
00:00:53.880 --> 00:01:02.120
And I think that that is an incredibly dangerous belief set to have and so what I want to do is kind of break that belief sit down to hopefully

16
00:01:02.680 --> 00:01:09.880
Break it for you. So I think one of the most viable beliefs because you know in terms of building on success in my opinion

17
00:01:10.440 --> 00:01:15.000
First you need to develop skills then you need to develop character traits to make sure that you do those skills

18
00:01:15.400 --> 00:01:18.920
And then you have to make sure that your beliefs are correct so that you can open up the world, right?

19
00:01:19.160 --> 00:01:23.320
But the beliefs are kind of imbued throughout the entire process because if you don't believe you can acquire skill

20
00:01:23.400 --> 00:01:26.120
You never will right if you don't believe you can have a character trait you never will

21
00:01:26.840 --> 00:01:31.400
And so I was having a conversation with a friend of mine

22
00:01:31.960 --> 00:01:33.480
who's

23
00:01:33.480 --> 00:01:37.240
Looking to you know switch career paths. You're trying to figure out she wasn't making as much money. She wanted to make

24
00:01:38.200 --> 00:01:40.200
And the issue

25
00:01:40.600 --> 00:01:43.960
That she was dealing with she's like she just doesn't have a valuable enough skill set, right?

26
00:01:43.960 --> 00:01:47.080
And she's like I want to make this much money and I was like well, you're never going to do that doing what you're doing

27
00:01:47.480 --> 00:01:48.840
Right

28
00:01:48.840 --> 00:01:53.160
And I was like have you considered learning how to sell right? I mean because if you sell you have a far

29
00:01:53.160 --> 00:01:59.160
You know if you still have the desire for security, but if you know how to sell you can you know pretty much write your own paycheck if you know where to look

30
00:01:59.960 --> 00:02:01.240
And

31
00:02:01.240 --> 00:02:03.960
She was like I'm not I'm not good at sales. I'm not a salesperson

32
00:02:04.280 --> 00:02:07.480
And I was like well how many hours of sales training have you gone through? It was like

33
00:02:08.520 --> 00:02:11.960
You know none and I was like well then why would it be reasonable for you to be good at sales

34
00:02:12.680 --> 00:02:16.840
Right like that doesn't that doesn't make any sense of course you're not good at sales like you haven't done it

35
00:02:17.240 --> 00:02:20.760
Right, well, it's so it's the same thing like well, I'm not a very marketing type person

36
00:02:21.240 --> 00:02:25.800
I was like well how many courses have you gone through how many hours a day do you spend studying marketing?

37
00:02:26.120 --> 00:02:34.440
Well, you know none well then why is it reasonable that you like why would it it would be unreasonable for you to be good at the skill given the amount of investment you've made

38
00:02:34.920 --> 00:02:35.960
Right

39
00:02:35.960 --> 00:02:39.560
And so it's this it's this recurring thing that I've seen over and over and over again

40
00:02:40.200 --> 00:02:42.920
And it also presents itself in different ways like I you know

41
00:02:43.000 --> 00:02:47.800
I'll speak at some event or something and I'll start getting into very basic math about about business

42
00:02:47.800 --> 00:02:52.120
Just business math like you know how much does cost your car customer how much was the lifetime value things like that

43
00:02:52.680 --> 00:02:56.440
And I can see people starting to freak out because they're like I'm not good at math

44
00:02:57.480 --> 00:03:04.360
And I have to lean back and or lean you know pressure onto that belief because one that's a belief that will literally never serve you

45
00:03:04.360 --> 00:03:08.440
It's like saying like I hate employees. It's like well good luck owning a business

46
00:03:09.080 --> 00:03:11.720
That you want to grow to any appreciable scale right

47
00:03:12.440 --> 00:03:13.480
um

48
00:03:13.480 --> 00:03:21.640
But with the math example most you can you can you can massively succeed in business knowing only out like not even algebra

49
00:03:21.640 --> 00:03:23.480
Just basic multiplication

50
00:03:23.480 --> 00:03:30.280
Subtraction division like if you just know how to do that. That's all you need to do in just about everyone knows how to do those things

51
00:03:30.280 --> 00:03:35.560
And at the very least has a calculator who can do multiplication division at addition and subtraction that's it

52
00:03:35.560 --> 00:03:39.800
That's all you literally need and thing is is that people mistake

53
00:03:40.760 --> 00:03:42.280
That they are bad at math

54
00:03:43.080 --> 00:03:47.720
When in reality they do not understand the concepts that create the math

55
00:03:48.440 --> 00:03:54.840
Right cost per acquisition, right? Okay. That's a math statement just expressed in words

56
00:03:55.240 --> 00:04:00.920
And so everyone gets tripped up and then they say I'm bad at math when in reality they just don't understand the term

57
00:04:01.560 --> 00:04:06.520
And by doing that they inherently limit themselves from learning because they have this checkbox in their head

58
00:04:06.680 --> 00:04:11.320
That as soon as it gets difficult. They said ah I'm bad at this. I am bad at this

59
00:04:11.400 --> 00:04:16.920
I identify with being poor at this thing and therefore we'll never succeed at this thing

60
00:04:17.000 --> 00:04:19.000
That's your requirement for being successful

61
00:04:19.880 --> 00:04:21.240
and so

62
00:04:21.240 --> 00:04:24.600
I think that for me one of the cornerstone

63
00:04:25.160 --> 00:04:30.120
Beliefs that I that that has helped me a tremendous amount. I just want to share it with you is that

64
00:04:30.600 --> 00:04:32.600
um if someone can

65
00:04:33.240 --> 00:04:35.240
Therefore I can and

66
00:04:36.120 --> 00:04:40.440
Sure, is that is does that necessarily mean that you're going to you know go to the go to the go to Mars

67
00:04:40.600 --> 00:04:44.920
It's like no one's ever done that before. I think that's the next level belief no one's ever done it and I'm going to be the first

68
00:04:45.160 --> 00:04:50.840
Right, but I think if you can at least just believe that if someone has done it it is therefore possible

69
00:04:51.160 --> 00:04:58.760
And therefore I can do it too if I do the same things and the nice thing about actions is that they are agnostic to your level of

70
00:04:58.760 --> 00:05:00.760
Deservingness and skill

71
00:05:01.080 --> 00:05:05.240
What I mean by that is if you spend an hour a day practicing sales

72
00:05:06.120 --> 00:05:09.080
Over a year you will likely be in the top

73
00:05:09.880 --> 00:05:14.200
10% 5% 2% of people because most people do nothing

74
00:05:15.080 --> 00:05:22.520
Most people do absolutely nothing except for deal with their emotions on a regular basis and procrastinate and give

75
00:05:22.520 --> 00:05:25.800
Themselves reason for why they are not successful besides the obvious one

76
00:05:25.800 --> 00:05:31.400
Which is that is not reasonable that they would be successful giving the amount of time and effort they've put in to achieving

77
00:05:34.360 --> 00:05:38.840
Real quick guys you guys already know that I don't run any ads on this and I don't sell anything

78
00:05:38.840 --> 00:05:43.080
And so the only ask that I can ever have are you guys that you help me spread the words we cannot more entrepreneurs

79
00:05:43.640 --> 00:05:46.920
Make more money feed their families make better products and have better

80
00:05:47.160 --> 00:05:53.640
Experiences for their employees and customers and the only way we do that is if you can rate and review and share this podcast

81
00:05:53.720 --> 00:05:58.200
So the single thing that I have to do is you can just leave review but take 10 seconds or one type of the thug

82
00:05:58.200 --> 00:06:02.040
It means the absolute world to me and more importantly it may change the world for someone else

83
00:06:05.240 --> 00:06:09.560
And so um I the only reason for this is because I had

84
00:06:10.200 --> 00:06:15.000
That conversation I spoke to the mastermind where the girl talked about not understanding the math

85
00:06:16.040 --> 00:06:22.760
Um, and just there's just so many repeated of you know events like this where it's like can you ask yourself

86
00:06:23.480 --> 00:06:27.320
With reason would it be reasonable for me to be good at this skill given the investment I've made

87
00:06:27.960 --> 00:06:32.280
And uh as a corollary as an antithesis to that example

88
00:06:32.680 --> 00:06:38.680
I've got an 18 year old kid who lives across the street from me um and I sort of you know semi mentor him

89
00:06:39.400 --> 00:06:41.320
He's a good kid he works super hard

90
00:06:41.320 --> 00:06:45.160
Lot of hustle and the thing is is he's too young to know that he can't do things yet

91
00:06:45.960 --> 00:06:48.120
And what that does is it makes him incredibly dangerous

92
00:06:48.440 --> 00:06:51.000
Because he hasn't been slapped in the face by the world yet

93
00:06:51.000 --> 00:06:55.320
And so he believes that he can accomplish anything he has no reason to think otherwise

94
00:06:55.400 --> 00:07:01.880
And so I've been actively trying to speak that into him um and now he's he's wholesaling real estate right now

95
00:07:01.880 --> 00:07:06.120
He's 18 years old right uh, I love this right and how did he do it?

96
00:07:06.200 --> 00:07:08.120
He watched YouTube videos for free

97
00:07:08.120 --> 00:07:12.120
Right and then he picked up cold calling because I was like this is a book you need to read for cold calling

98
00:07:12.520 --> 00:07:17.160
And so he's just started cold calling based on what the YouTube videos said off of a free list that he found on the internet

99
00:07:17.320 --> 00:07:18.840
And he closes first deal

100
00:07:18.920 --> 00:07:24.840
As 18 year old and so does he have an inherent skill? No, but what I did was I prepared him mentally

101
00:07:25.400 --> 00:07:31.400
By saying like you're going to suck at this for a very very long time and eventually after doing it so many times

102
00:07:31.400 --> 00:07:34.440
It will be unreasonable for you to suck and at that point you will be good

103
00:07:34.920 --> 00:07:39.000
Right, and so I think if we can all approach the skills that we feel like we are deficient in

104
00:07:39.640 --> 00:07:44.360
With that kind of concept of of course I am going to suck. It would not be reasonable for me to be good

105
00:07:45.320 --> 00:07:49.800
Well, if I do these actions it would over time be unreasonable for me to be bad at these things

106
00:07:50.360 --> 00:07:52.360
And then I think by doing that

107
00:07:52.360 --> 00:07:58.200
You unlock a different ability to learn and by extension grow and so anyways

108
00:07:58.200 --> 00:08:01.480
I hope you find this valuable uh, it's just it's a belief set that I find

109
00:08:01.960 --> 00:08:06.920
Repeated especially in people who are smaller business owners who are getting started etc

110
00:08:07.400 --> 00:08:11.640
And it drives me nuts because it's just saying that you can't do something before you've even started

111
00:08:12.280 --> 00:08:18.600
And that's why people spend so long in in the beginner stage just because they they they inherently dispel away

112
00:08:18.600 --> 00:08:22.760
Their ability to learn and get better because they say well, I'm not good at that

113
00:08:22.760 --> 00:08:25.080
Well, obviously you're not good at that you have not done it

114
00:08:25.640 --> 00:08:26.920
so

115
00:08:26.920 --> 00:08:32.280
And so anyways, I hope you find this valuable. I hope you know you you share it or tag an employee

116
00:08:33.000 --> 00:08:38.040
Who you feel like you needs to invest in a skill and is afraid of it or somebody who is bad at math

117
00:08:38.200 --> 00:08:43.000
But has never tried or learned it you know or bad at drawing and just to bring this home

118
00:08:43.720 --> 00:08:45.880
I've said this before but I'll say it again

119
00:08:45.880 --> 00:08:51.640
Many of you or I hear regularly that people consider me to be good at math right

120
00:08:53.000 --> 00:08:55.640
Until I was 23 I thought I was horrible at math

121
00:08:56.280 --> 00:09:01.000
Like I just like I need you to understand this like I believed I was horrible at math

122
00:09:02.440 --> 00:09:03.720
And so

123
00:09:03.720 --> 00:09:09.160
What I did was I stopped allowing myself to use a calculator instead. I had to do all the math in my head

124
00:09:09.880 --> 00:09:13.080
And what it ended up happening is I got a lot of stuff wrong for a long time

125
00:09:13.320 --> 00:09:17.240
But over time I started to get better at math because I did everything in my head

126
00:09:17.560 --> 00:09:20.120
And now people are like dude, you're so good at doing mental math

127
00:09:20.280 --> 00:09:25.160
But I spend every day not using a calculator for almost every calculation I make

128
00:09:25.560 --> 00:09:31.480
So that I can get better and now it seems really cool because I can do a lot of math in my head pretty quickly

129
00:09:31.960 --> 00:09:37.320
But I like I can't like I was bad like I literally cheated my entire way through high school

130
00:09:38.200 --> 00:09:42.520
In math class just just to get by I told myself I was bad at math

131
00:09:43.400 --> 00:09:47.400
On like the SAT and the GMAT those were the sections I was most afraid of right

132
00:09:48.360 --> 00:09:52.840
And I studied so much harder on the math for the GMAT and I ended up doing

133
00:09:53.560 --> 00:10:00.200
Uh, you know hitting 99% high on it, but I didn't but that was because I did 16 phone books of problems

134
00:10:01.080 --> 00:10:04.120
Over four months. I spent four hours a day for four months

135
00:10:04.200 --> 00:10:07.880
I was like I will do so much work that would be unreasonable for me to not be good at this

136
00:10:08.920 --> 00:10:14.680
And so I say that just because like I feel like so many of us just limit ourselves when you just like have to try

137
00:10:15.320 --> 00:10:18.200
And so anyways, I love you all. I hope you have an amazing day

138
00:10:18.760 --> 00:10:23.400
Um, I hope that if there's something that you want to acquire from a skills standpoint that you allow yourself

139
00:10:23.880 --> 00:10:30.040
To be recently bad until a point where it would be unreasonable for you to be at given the amount of time and effort you've put into it

140
00:10:30.200 --> 00:10:32.600
Also keeping awesome then I'll catch you soon. Bye